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In business, the customer is always the number one concern. No matter what kind of business you run, this is a truth which you can always get behind. Without the customer there to guide you, the business would not be worth much.

All business owners know that pleasing the customer is a top priori Read More

If your goal is to make money online, creating a revenue working from home through an online project, there is no need to rely on luck: you must create a plan.

Nothing so extraordinary, something that is going to guide you through the realization of your goals.

Let’s get to work, analyzing th Read More

If you started blogging and affiliate marketing in 2004, there wasn’t much competition. It was easy to get your foot in the door and make money.

Now, things have changed. More and more people want in on the action, and Google is cracking down. While that all sounds like bad news, there is still Read More

A key component to bridging relationships with industry contacts, influencers and customers is your friend: user-generated content.

User-generated content can take the form of reviews, compliments, visuals and experiences drawn directly from the social feeds of those who matter to your brand. Na Read More

Nervous about connecting with influencers at your next conference. You shouldn't be.

Aaron Orendorff and Nadya Khoja got 26 of #CMWorld's 2016 headliners to answer one question:

"How should you connect with influencers at a conference ... without being weird or bothersome?"

Not only will t Read More

The allure of the freedom to work on your own terms beckons many, but it takes a certain type of person to make it is a self-employed marketing consultant.

If you want to forsake a cushy corporate marketing job and become a consultant despite the instability, lack of resources and financial unc Read More

So, what to do when you are confronted by a complaining scenario?

Read on how to handle an irate customer. Read More

Incorporating any new tool or software into your team's marketing machinery must mean that it automates a process, task or action that you know you want done, but simply couldn't execute on your own.

In this post, there are some examples of how various tools can serve as extensions of your keen Read More

Forget about the same old lame email-writing advice. This infographic from Aaron Orendorff and Brian Dean on Inc nails how to get your business emails — outreach, pitches, product reviews, and marketing — “opened, read, and responded to (almost) every time."

Best tip? Put yourself in your reader Read More

Your book is written, edited, and ready to go… but how exactly will you put it in the hands of your eager audience?

Before self-publishing a book, you’ll have to decide how and where you want to distribute it.

Your decision will depend on your goals: Do you want to promote your blog and build Read More