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Are you overwhelmed with all of the things you ‘should’ be focusing on as a startup founder? Conversions, validation, split testing, scale, design, pricing… the list goes on and on. Here are 10 things we are ignoring in our bootstrapped startup WP Curve. Read More

Hi – I’m Claff. Nice to meet you!

Before I dish some dirt on my startup experience – here’s some background.

I’ve worked 15 different jobs in my 27 years. I’ve collected degrees like Pokemon – you gotta catch ‘em all! I’ve got 8 pieces of paper, from a Financial Planning Diploma through to an Read More

Part 3 of my 7 blog conversion mistakes series (podcast). This also includes the full list of 21 conversion mistakes). Read More

Over the last 6 months I’ve chatted to some world renowned experts about building a sustainable web development business on my podcast Agency Talk.
Below I’ve pulled out some of the best bits that will help you on the path from freelancer to strong, sustainable web development business owner. Clic Read More

As a content marketer I’m regularly looking at my stats to work out what content is doing well. In this article I’ll go through 2 useful reports for determining how useful your content is at driving leads.
Note: For a basic overview of analytics check out our guide to actionable analytics in Googl Read More

As a small business owner there are countless things that demand your attention which makes it hard to do anything well. We all know the importance of understanding our data but we aren’t particularly good at it. Here are 5 alarming facts about small business analytics. Read More

This is a guest post by Robert Brandl – more on Robert below.
Many website owners are turning to live chat to support customers, close leads and understand more about buyer behavior. If these things are important to your business then this guide is for you. Read More

In episode 30 of Web Domination, we chat to Gideon Shalwick the YouTube and video marketing expert. Learn how he has figured out how to build content and get a ton of attention using online video. Read More