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Your new product will need a buzz. While it’s easy to spend all of your time and energy creating a new product that will presumably change your industry, it’s critically important that you also spend just as much time and energy building the energy and anticipation that must accompany that shiny ne Read More

Google is working hard to improve the mobile experience of website visitors. Google AMP is part of that initiative. AMP stands for Accelerated Mobile Pages. The goal of the project is to provide an open-source platform for publishers and developers to use as they create faster versions of their web Read More

Rather than letting your social media accounts go inactive (which is terrible in terms of drawing new customers), simplify the process to make social media work for you and your schedule. Read More

Your domain name is more than just a URL – it’s truly one of the most important elements of your online business.

When you’re choosing a domain name – especially in 2017 when customers are savvy and skeptical – you need to choose wisely. Read More

Viruses have been around about as long as the personal computer, and at times it seems as though the viruses are definitely winning.

The viruses advance just as fast, or often faster, than our best virus detection and prevention software. That means vigilance and safe computer are often your bes Read More

the key to persuasion is knowing your audience, customers, coworkers and others you want to influence.

To be persuasive, you need to understand what your audience needs to make choices Read More

We have social media marketing to help fill the gaps.

Your job is to make the content and media found on the social networks interesting and useful to viewers – to prevent the sludge they find through search engines.

Fortunately, creating fresh new ideas for social marketing isn’t as hard as Read More

In the realm of international business, there exist many barriers to communication. Communication barriers are impediments that prevent our intended message from being received the way we intended. Barriers to communication can be physical, mechanical, psychological, cultural or linguistic. Read More

Once you write your lead and middle sections, it’s time to develop a strong close.

Keep in mind that the closing doesn’t need to be intense or emotional. It just needs to restate and reinforce why and how you want the recipient to behave. Read More

The real magic behind PPC is sorting out the best ads to place and the right price to pay for each of those clicks.

That’s why we have gathered bits of advice from experts and professionals who know a thing or two about Pay-Per-Click marketing. Read More