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Do you want to go to Disney World? Of course you do – especially if you have kids. The problem is, that trips like this are complicated, exhausting, and down right expensive. But, what if I told you that you could go for free, at any time you wanted, and in the comfort of your own home?

That’s r Read More

In the interview, Jim made some points about designers. His advice? Don’t hire one. His contention is that website work based on function. If a giant, ugly, button is s to communicate an idea, then that is what is needed. The assumption is that a designer wouldn’t allow such a monstrosity to take p Read More

Online business and marketing revolves heavily around the activity of establishing yourself as a subject matter expert. Blogging, podcasting, and social media can all aid in this work, and it is truly available for anyone to do. Flood fighting puts us on the opposite side of that fence. In the case Read More

Sometimes, the most important aspect of marketing is what happens when it is all over. This can include many things, but it all relates to the experience of using and owning the product. What is it like to do business with you? What is it like to use your products for a week, a month, or a year? Th Read More

It has never been easier to hit publish – to share your ideas. Blogs, Facebook, and sites like Tumblr make publishing and sharing easy. We all have keyboard and just enough spare time to create content. The problem is that too much of that content is junk. Plain and simple. Read More

Things change. It’s an unarguable, universal, truth. People change, products change, and businesses change. Even all of the work you did last week. I am sure that plenty of it has changed. Sometimes for the better, and sometimes not, but the world we live in is marked by a constant flow of changes Read More

The experts tell us to define our audience. They want us to come up with something like 25 year old female, mom, full-time employee, and discount shopper. Let’s face it, though, I’ve been in the meetings where this type of thing is discussed. There is very little defining that takes place. Usually, Read More

As an internet marketing blogger, there is an endless supply of topics for me to cover. The market is changing quickly, and blogs like mine are only trying to keep up. Facebook and Twitter have dominated the social media discussion for awhile, but there are always newcomers like Foursquare and Quor Read More

Social media isn’t a fad or a fluke, nor is it a morning breakfast report. It is here to stay, and we have the numbers to prove it. For any marketer, it is important that we understand how and why social media is changing the world we live in. We need to make the case for social media to others, li Read More

Jobs is well know for his confident demeanor. When he speaks, he means it, and he rarely minces words. So, to hear him apologize, on stage, and at a major press event was something to be seen. In his apology, Jobs spoke about the poorly received Mobile Me product that Apple has been offering for th Read More