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Words on a page captivate us. Words have the power to transform, instruct, and shape our thinking like nothing else. Yet, with all of their power, we often forget to use them to our advantage. When it comes to social media, the written word is the very foundation that we are building on. Our audien Read More

Justing Lukasavige is a storywriter. He helps individuals and businesses tell better stories that attract customers and change the world. We like that about him, and asked him to share with us how he does it – and why it matters. How does a business tell a story? Why does a business need story? In Read More

Workflow and time management are either mastered, or they master us. Most of us have experienced the explosive collection of projects and things that seem to appear overnight, at times finding ourselves overwhelmed at the backlog and not even sure where to begin or how to keep it from happening in Read More

Just 10 days ago, Google announced a major new initiative to incorporate social media into our search results. The combination of social media and search has a sticky past – and from the looks of it, it’s only getting more gooey. From Google: “Search is still limited to a universe of webpages creat Read More

Getting organized is a goal we periodically revisit in life. It seems that achieving organization is something that slips from our grasp if we don’t stay on top of things. Professional organizers and magazines dedicated to personal organization seem to be all the rage now. Organization products — s Read More

Technology is changing, and where technology goes, so goes the consumer. In this interview, we asked marketer, technologist and futurist Mitch Joel of the Six Pixels of Separation blog and podcast about his take on what he calls consumer connectivity. Mitch Joel is the President of Twist Image – an Read More

Amazing things can happen in one year, and with a new one upon us, we all must ask ourselves what we want to do with our next 365 days. I truly learned the power of one year in 2009 when I begin building Scriply with my business partner in the wee-hours of the morning. Even now, the final outcome o Read More

With Facebook, there are more than a few hidden features that can mean a lot to any business if leveraged properly. Recommendations are one of those features, and just about any business can take advantage of them with almost no effort at all. One of the main reasons that businesses get involved in Read More

Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on Read More

For the most part, marketing is a relatively simple idea. We develop a product, identify the audience, and then sell it to them based on the benefits it provides. The way we usually do this is through advertising methods like radio, newspaper, and television. But, I challenge you to think about thi Read More