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This solo episode is a shout-out to fellow authors, podcasters, and tea drinkers! A comment on my first book on tea, “knocked” me down for a bit. I am back up now, contemplating on how I will find the “first, ten” and the smallest viable audience. Read More

You’d be hard pressed to convince any small business owner like yourself that the U.S. is in a trade war.
If the economic numbers are any indication, there’s a good chance you’re reading this and things are going well for you. At the very least, they’re probably better than they were. And feeling Read More

The holiday season is fast approaching — but Christmas, Hanukkah, Kwanzaa and New Year’s Day aren’t the only holidays this time of year. Just about every day of the year has been named an official “something” day, from Bacon Day to Visit the Zoo Day. (Check out these days of the year calendars to s Read More

The Mobile Optimization Initiative from Magento was introduced to help retailers capitalize on the amount of time consumer spend on their mobile devices.
Even though more people are making smartphones their primary channel to shop online, converting sales on mobile devices is an ongoing problem. A Read More

I mentioned preparing for Black Friday and my guest on this latest This Week in Small Business video, John “Colderice” Lawson, was ready to go.
So, without further adieu, here are John Lawson’s top tips for preparing for Black Friday … Read More

There are a growing number of signs pointing to a shakeup in how marketers are allocating their digital advertising budgets. Now to be sure Google and Facebook are still the top destinations for those ad dollars. But more and more you’re hearing about big brands beginning to switch as much as 50-6 Read More

Using digital technology means generating data — a lot of it. The data comes from your business and the customers you serve, but access to this data is not as seamless as it should be. Especially when it is sensitive information, such as financial data. Read More

Christmas is on its way meaning Santa will soon be here with a sack full of presents for everyone. Secret Santa is a fun, easy and entertaining way to help businesses of all sectors and sizes get in the Christmas spirit, for members of staff to get to know each other better, and to boost morale at Read More

Before you create that next piece of content for your site or social media channel or YouTube channel or whatever, think … is this going to entice someone to buy something from me?
To start this latest edition of This Week in Small Business, co-founder of SMB Group Laurie McCabe and I discussed th Read More

The 2018 holiday shopping season is upon us, and for businesses, it means keeping a close eye on the holiday shipping deadlines. Not knowing the shipping deadlines for the USPS, UPS, and FedEx could be a costly mistake.
Whether your customers start shopping during Thanksgiving, Black Friday, Cyber Read More