BizSugar.com › User › leahrsinger › Submitted

Most business owners and marketers understand that having a blog is a great way to increase reach. Blogs are SEO friendly and the content can easily be shared and curated across multiple online platforms. Another way to expand your blog’s reach is by welcoming guest bloggers to your site. But how d Read More

When you hear the name Nike, what comes to your mind? Swoosh, Michael Jordan, “Just do it,” and many other wonderful athletes who have represented the company. But Nike is more than a word; it’s a brand. The Nike swoosh is a symbol of excellence and the company is dedicated to bring inspiration and Read More

There has been much buzz in the online community recently about Facebook’s changes to its EdgeRank algorithm, which now takes the quality of content into consideration when you post to your page. Thus the page reach (the number of people [...] Read More

Business-to-business (B2B) marketers have a tough job. These individuals are constantly looking at new ways to promote a company’s product to other companies with the ultimate goal of selling those services. While B2B marketing is often considered tougher than business-to-customer (B2C) sales, the Read More

Still struggling to get more viewers on your business Facebook page? Here’s something you might not know: the new EdgeRank algorithm on Facebook now takes quality of content into consideration when you post to your page. Your page reach (the number of people who see the post) will increase or decre Read More

The eastern United States continues to feel the affects of Hurricane Sandy that hit thousands of cities, businesses and people this week. It is likely many businesses and retail stores that were hit by this natural disaster may not reopen for quite some time. Hurricane Sandy is forcing many busines Read More

Mobile payment transactions have become so popular that mobile is projected to bring in $171.5 billion worldwide in 2012. This is a 62% increase from $105.9 billion in 2011. The payment systems range from pieces of equipment that attach to smartphones and tablets, to downloadable apps. Are you thin Read More

Did you know that one in four small business owners believe an extra hour in the day is worth more than $500? And that 50% of owners say there is just not enough time in each day? Mastering your time is the most important thing you can do as a business owner. Even making one small change will help Read More

It used to be that customers had to scout out the newspaper ads the week of Thanksgiving to hear about the best Black Friday deals. Over the last two years, however, the Black Friday advertising arena has changed to include a strong online presence. This year, it’s likely shoppers won’t even look a Read More

It’s beginning to look a lot like … November! That means the holiday buying season will soon be in full throttle. Is your business ready for these shoppers, and do you have a plan in place for your store to be “holiday friendly?” Don’t worry if you’re not quite there yet. Here are five ideas to get Read More