The best way to keep customers away from your competition is to understand their needs and wants. This can be done by building a brand that your customers can relate to.

When you effectively brand your business, you make a lasting mark on your customer base, which maximizes your chances of creat Read More
If you're blogging for business, it's vitally important to connect the dots between your online networks so people can find you. Avoid these mistakes. Read More
At this point in the game, every organization should have a mobile-optimized website—especially when you consider that the mobile Web will only become more prevalent in the next few years. Need more proof you should take action immediately to make your website more mobile friendly? Look no further. Read More
Geckoboard isn’t necessarily providing users with access to information they didn’t have before. What it is doing is presenting key metrics in a way that is easy to understand. By distilling key messages from popular business applications and tools, Geckoboard makes it possible for businesses to re Read More
Discounting only works temporarily, and can harm your business in the long run. Here's how you can sell the experience to escape pricing pressure. Read More
While the focus on what’s changing on the ground remains a primary component of a company’s overall customer experience strategy, it’s also important to consider what changes must be made to higher level staffing to ensure those responsible with overseeing a shift toward total omnichannel integrati Read More
The real danger hovering over the heads of some people in transition is the fact that they’re headed toward a cul-de-sac and don’t even know it. Read More
For me it is always the question of the contractor's bid, initial communication and portfolio that the contractor has. If an inexperienced contractor has no Read More
The Conscious Consumer Spending Index (#CCSIndex) validates the increasing trend of the socially conscious consumer. Find out more about how their habits are measured. Read More
I’m not big on excuses. This in itself is a shame because salespeople tend to have a wonderful variety of them. I’ve worked with several businesses selling primarily into the public sector and one excuse that I seem to encounter a lot is… Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!