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Smart companies need social media experts, these are the real reasons why, and what all small businesses can do, to get started. Read More

Promoting a business has never been easier than it is today. It’s perfectly easy to gain positive momentum. This article contains four very easy and effective things you can do to start growing your business. Read More

Are you struggling with how to select the best keywords to use in your small business website, organic search strategy, and paid search and online marketing campaigns? Try these tips. Read More

The 2012 Accenture Global Consumer Survey polled more than 12,000 consumers in 32 countries about their experiences with service providers in 10 industries, including retail, travel and consumer goods. Here’s what they found:
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Did you know that companies with an active blog see 55% more traffic to their websites? This may be because blogs end up giving websites 434% more indexed pages and 97% more indexed links in search engines. B2B companies that post regularly also generate 67% more leads per month, further increasing Read More

Jill Whalen looks at 4 trust factors that Google likely uses when trying to determine which relevant web pages to show to searchers. Read More

Are you a small business owner seeking to land federal contracts? Get advice, learn from experts and meet one-on-one with contracting agents at the National Small Business Federal Contracting Summit from 8 am to 4 pm on July 25, 2013, in Washington, DC. Read More

Customer retention is extremely important, and an easy way to demonstrate how important your customers are to your brand is to craft email campaigns based around their birthdays. They illustrate that you care, that you remember them, and they give them reason to remember you, too. Depending on what Read More

The WSJ did a great book review last week blowing up the myths surrounding brainstorming and innovation – Inside the Box: A Proven System of Creativity for Breakthrough Results. The authors are professors at the University of Cincinnati and Hebrew University of Jerusalem. Read More