An article that comprehensively covers "Price Satisfaction (Price Satisfaction: When your target market is satisfied with your offer price and is willing to pay accordingly).

Provides practical tips on how to achieve "Price Satisfaction" by setting the "Right Price" or optimum price while con Read More

A post on practical approach to Q Rating/Scoring Method (a method widely used for selection of brand ambassador), A method by which Q score of individual (celebrity, well know personality) is collected.

The collected score can be later used by marketing department, marketing specialists, expe Read More

An article that consider price from customer perspective, sheds light on questions like how do customer use price to take different decisions about product/service brand, what roles does price play from customer perspective etc.

I believe this article would help a great marketing lovers, smal Read More
One of the toughest decisions for a startup is how to price their product or service. The alternatives range from giving it away for free, to pricing based on costs, to charging what the market will bear (premium pricing). The implications of the decision you make are huge, defining your brand imag Read More
Increase your website ranking to the first page of search engines by monitoring your backlinks, social proof, and more! In this post, I listed down tools like Hide My Ass and other proxy sites, Moz's Open Site Explorer, and Monitor Backlinks to help you manage the SEO factors that determine your we Read More
As SEO has changed drastically in past 2 years. We asked Magento SEO expert Robert Kent to give us some tips optimize Magento in 2014. Read More
Micheal started coding at a young age of 13 when he made his first app. At age 18 he has one of the most popular apps in the App Store called 4 Snaps. Listen to what Micheal has to say about how to succeed in coding at an early age. Read More
Every day, we create 2.5 quintillion bytes of data. 90% of the data in the world today has been created in the last two years alone. Do you know where your data is? Read More
Social media isn't just a place for pictures of cats. Uprising in Egypt and the Ukraine have shown that it is also a place where people can band together to create revolutions. Some governments around the world feel threatened by this, and so have limited internet usage in their respective countrie Read More
Direct mail campaigns work. They really do. But in order to give them the best shot at doing what you need them to do, you have to get them right, and personalisation is the simplest, most effective way of getting your direct mail shot noticed. Read More

Free, Fast & Easy: A new way to communicate benefits to employees

  We know that as a small business owner, you have your hands full. Aflac has made it easier for you to communicate …

Kelly McCausey @kellymccausey Shows Solo Smarts

Kelly McCausey is used to functioning as the small business equivalent of a one woman show. Her Website … More
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