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Many companies are feeling the impact of this prolonged economy. However, people ARE spending. What is often forgotten is to position yourself from the perspective of your customer’s eyes. Read on and see how you can change your prospects. Read More

As with almost anything, the Internet contains a wide variety of valuable free resources for small business owners and entrepreneurs. The following is a list of some of the resources I use personally and recommend on a regular basis. Jeff Fabian is the owner of Fabian, LLC, a boutique intellectual Read More

In a nutshell, social media can directly bring your target market to you and help you communicate with them directly. With social media, you will also be able to share information with and receive feedback from your target market – believe it. Read More

Almost at the same time with the appearance of Google +1, services trading Google +1 were born all over the Internet. Let's check them out. Read More

Most entrepreneurs think that risk is just an “occupational hazard” that can be minimized or eliminated by a smart businessman. That way of thinking is simplistic and wrong. In reality, some risks are good and should be embraced for growth and a competitive edge, while others are bad and should be Read More

Using a cloud-based CRM solution is a great assistant to personalising your customer service journey. In today’s market a personalised service is a good way of differentiating yourself from your competitors. Read More

Do you really need to get involved in Google Plus Social Network? Is it worth your time? Will it kill Facebook? That and more. Read More

There was an interesting stat out of Harvard Business Review on the importance of timely responses when it comes to following up with online leads. The data originally came from a study of 2,241 U.S. firms led by a researcher at South Korea’s Sungkyunkwan University. According to the report: Read More

Interview with Ze Frank, creator of zefrank.com, colorwars, The Show, young me/now me, and more, on the keys to getting people to participate online. Read More