Neuromarketing takes advantage of that vast blind-spot beyond our conscious awareness; leveraging psychological phenomenons in subtle ways to lead us into certain decisions.

Here are 10 subtle neuromarketing strategies to start leveraging: Read More
Earlier this month I reported in my August monthly growth report that this 6 month old blog surpassed 10k monthly unique visitors. As some of you remarked, this was a bit of a feat.

And it’s true.

Even if you look at Matthew Woodward’s monthly reports, you’ll see he doesn’t surpass 10k unique Read More
Think you’re too old to start a business? Think again. Funders and Founders recently shared an infographic outlining late bloomers who displayed proficiency in a variety of fields showing that great achievements don’t always happen at a young age. Read More
Learn how to increase social shares on your blog posts by using one simple strategy. This is how you can increase the traffic and social share on your blog! Read More
This post is written specifically for my sister, who sweetly said that she wants to be just like me. I’m not entirely sure if this post will convince her one way or the other. Read More
As a small business owner, you know the holidays are a crucial time to your bottom line. However, as many found out during the Polar Vortex last year, it is easy to lose a significant portion of those profits to high energy costs. The average small business spends almost $8,000 a year on electricit Read More
A few weeks back, news broke that one of the magazines I have written for the most, The Magazine, is stopping regular publication later this year. This is a particular bummer for me, because I’ve put a lot of effort into writing features for The Magazine over the past few years. So what happens whe Read More
It was the big day. I planned to launch at 11am. A year in the making had finally come down to the final five hours.

I jumped out of bed, poured my glass of tea, and went into my home office... Read More
I haven’t seen anything like this out there for me to follow, so I figured this little mini-series might be helpful to other founders in a similar position.

I should say, this is by no means the definitive way to do things. Mind you, this was my first SaaS product launch. Read More
Do you want to show your appreciation to your employees’ for their hard work by buying gifts for them this Christmas? We came up with a list of gift ideas and then categorized them based on common personalities, hobbies and interests. Happy Christmas shopping! Read More

Learn How to Build a Firm Benefits Foundation

While health care reform hasn’t gone into full swing mode yet, your business can lay a firm foundation for 2015 by following …

Michelle Mangen @mmangen Beats Commuting Blues

Imagine living in Wisconsin, not known for its mild winters, and having a job that forces you to commute 100 miles one … More
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