Startup founders are known for their passion for their startup idea, and for their passion to kill every competitor. Thus they often overlook the fact that their biggest growth opportunity may be a win-win collaboration with a serious competitor, known in the business as coopetition. Of course, thi Read More
The battle begins: Kickstarter vs Indiegogo. Fight! Kickstarter and Indiegogo are two of the most popular donation-based crowdfunding platforms. Go and take a look at Read More
It may not be as sexy, but starting a new business that builds on an existing technology or business model is usually less risky than introducing that ultimate new disruptive technology. There are many levels of innovation that go beyond copying someone else’s idea, but stop short of pushing the bl Read More
Mistakes happen. And when you are running a small business they can be costly, painful and heartbreaking. Most of the time, mistakes are stepping stones to better ways of doing things. At the very least, they are lessons to be learned. The bigger the mistake, the harsher the lesson. 6 small busines Read More
Most new companies don't last more than the first year. Yet many still make the same mistakes. Here are some key reasons why other companies fail, so you can avoid the same fate with your startup. Read More
The number 1 reason why many companies fail is simply that they just shouldn’t be companies in the first place! It’s a common story – the inspired entrepreneur conjures up a golden idea, but fails to seek verification on its merit before diving headfirst into business. Read more... Read More
You wouldn’t know it from my family’s consumption (we’re all ice cream addicts), but ice cream sales have been down a bit, mainly due to the increased compe Read More
Chances are you own a pet—according to the American Pet Products Association (APPA), 68% of American households (or 83 million homes) do. This is up from 56% in 1988, the first year the APPA conducted its National Pet Owners survey. In all, there are more pets (396 million) than people (318 million Read More
When businesses first begin their search for office space, many don’t have a clear idea of what they truly want, or need. In addition to the simple dollars and cents, here are a few other points we suggest you focus on: Read More
Fear is never far away when starting or running any business. But it’s at the edge – where fear, risk and anxiety live – where we do our best work. Fear is where the magic happens.
The enemy isn’t fear. It’s indifference, anxiety – and paralysis. Don’t let fear stop you doing what needs to be don Read More

Free, Fast & Easy: A new way to communicate benefits to employees

  We know that as a small business owner, you have your hands full. Aflac has made it easier for you to communicate …
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Shane Gibson @ShaneGibson Takes Social Marketing to a Global Audience

If you have any doubts about the power of social media as a global marketing tool, just talk to Shane Gibson. As … More
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