Getting out of our comfort zones and meeting new people can be stressful and awkward. Liz, recently asked for help with opening lines at business events. Why are we so uncomfortable about being ourselves? I don;t have the answer to that question, but I do have a couple of tips in this short post... Read More
Interview with Ian Altman, master of the un-sale, on a non-pushy way to sell, upside down selling, how to sell even if you hate selling, and more. Read More
I would hazard a guess that most, yes most, people's communication skills leave much to be desired (Shocking, I know). Compound that with jargon (e.g., Cyberspeak, Text Latin) and/or text-based communication and you have an environment ripe for miscommunication. Read More
Too often, however, the shortcuts we take are the wrong ones. It's too hard to research a company and individual before a prospecting call, so we just call and talk about the only thing we know--ourselves and our products. Read More
Showbiz Trade secrets that will help you captivate your audience, overcome stage fright & win applause at the next business presentation or speaking event. Read More
What is the best way to get rid of products that are not selling well? You can reduce the price to generate more demand. But there is a way better way to manage it. It is known as scarcity principle and it works by making customers believe that the item will not be available if they wait longer. Read More
Collaboration is something very different. Collaboration involves deep alignment of goals, values, priorities and outcomes. Successful collaboration requires Shared Vision, Shared Values, Shared Risks, Shared Resources, and Shared Rewards. Each partner must be aligned across these dimensions for co Read More
I've been following a discussion on cold calling.  The topic of Interruption Based Selling came up, with several people taking strong stands against Read More
Sales expert Kenneth Brown tells his personal story of his evolution from traditional outbound marketing and sales to inbound and embracing the web. Read More
When prospecting for your small business it is important to be upfront with your leads. If you disguise a sales pitch it probably isn't worth making. Read More

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