Nonprofits are feeling the squeeze from many different directions these days. Learn more about the unique challenges facing nonprofits from this infographic. Read More
Here's another great organization that gives Orange County companies and individuals a chance to give back to their community, Giving Children Hope. Check out this short release on eGumball's involvement. Read More
I’m big on people having the right expectations for their press release campaigns. No, they won’t make you overnight millionaires, but they will help you become more visible online. Here’s how. Read More
Steve Young walks through seven app launches where you should avoid PR and what marketing campaign you should focus on. Read More
Small scale industries are emerging at a rapid pace .These also have a major role in the economic development of any country. In Indian context, small scale industries account for the employment generation to about 30% of population. These small scale and cottage industries receive government subsi Read More
Wishpond is thrilled to announce the public release of its Application Programming Interface (API).

The API gives all marketers the ability to do data-driven marketing in a way that was formerly only accessible to larger companies who can afford high-priced enterprise solutions..
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I’m currently using Basecamp to manage the bajillion blogs I write and manage for clients. It occurs to me that it would be a great tool for managing PR as well. You could replace Basecamp with Podio or Teamwork; most project management platforms share many of the same features. Read More
Authenticity: the secret sauce of compelling brands. What it is, where to find it and how to use it to turn customers into fans. Read More
Marketing is key to business growth. I’d argue it’s one of the most critical factors since whether you’re selling the coolest products or offering killer services, if consumers don’t know you exist, you’re not going to be in business for very long. There are many ways to create buzz, including one, Read More
When you have a published press release, you want people to share it through social media. But many people aren’t as attracted to a press release as they are to a more friendly version of your news. Read More

5 Things Your Latino Employees Wish You Understood

Latino employees are the fastest-growing segment of the U.S. workforce – in fact, by some estimates one in three working …

Lori Byron @LoriByron Turns Clients Into Superstars

Lori Byron believes any business owner or entrepreneur can be a superstar. With a love of reading and writing going … More
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