Sponsorship is important when planning an event and can help achieve fantastic results, both for your business and the sponsor. When approaching sponsors you have to do your homework and be able to persuade them that they will benefit from supporting your endeavour.
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No doubt this field has proved to be a goldmine for those who acquire the perfect skill set for this task and it also promises lucrative returns if you play your cards right. If you’re hoping to become an event manager then you should probably read through this article first. Read More
Nowadays we have more sources of information than ever. Today we’re going to talk about one of the oldest ever, books! Read More
Reverse SEO has become a buzzword in the online reputation management industry in the past year or so. While not many people are familiar with what the term Reverse SEO means, what it's used for or meant to accomplish, etc., all of this is very easy to understand once the new term has been properl Read More
Four celebrities fix their online reputations. Damaged celebrity reputations turned positive show how fix celebrities reputation damage online. Read More
A good giveaway is something original that not only looks cool, but also useful! Here's a list of more than 100 brilliant ideas. Enjoy!
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Media outreach can be difficult. However, there are a few things you can do to help increase your chances of being featured in various media outlets. Kerry Heaps talks about ways to increase your chances to get more media coverage in this episode of the Marketing Impact podcast. Read More
In the latest episode of #BiteSize, Steve Young shares unexplored ways of app marketing. He gives away some of the most amazing hacks to get a reporter’s attention and get press coverage for your mobile app. Read More
The purpose of customer service training is to draw attention to how our agents speak, work, act and react in ways that will at least avoid a negative reaction, and preferably, create positive emotions in the minds of our customers. Read More
Negative publicity online not only diminishes the trust consumers have in your company, it also results in missed sales and revenue. So what do you do when your company is defamed by angry consumers? In this article we explore a number of ways that professional online reputation management compan Read More

Give millennials a reason to stay - The benefits that can help you retain young talent

Job-changing is fast and furious in the early years of millennials’ careers: Young adults born in the early ‘80s …
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Robert Peters Brings Fresh Eyes to Business @FreshEyesConsul

When you can no longer see the forest for the trees, it may be time for a fresh perspective. That's where Robert Peters … More
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