A cohesive marketing strategy involves more than one approach. If you’re only distributing press releases, I would bet a million dollars you’re not getting the results you want. Read More
In terms of questions I get about writing press releases, this is one of the top ones. People want to know how often they should write a press release, as well as what the cadence should be. The short answer is: Read More
From identifying your target customer to creating your logo and optimizing your website for search engine traffic, the checklist will walk you through the most important steps in branding (or rebranding) your business.

http://bit.ly/1GRFJOY Read More
Press releases are fantastic for getting the word out about your art exhibit. Here are four reasons you should start writing them immediately. Read More
We’ve answered the 5 most common questions people ask a Digital PR agency and busted some of the myths about how Digital PR fits into your brand’s marketing strategy.
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If you have a moment, check out our company's new website! Our developers have been working hard on it for a few months. What do you think of the interface and overall look? Read More
Everybody in public relations needs to always remember that press releases are basically news stories. And when I approach a news story, I’m always on the lookout for the facts. Part of the fact finding is credibility of the sources. Read More
Whenever you hire a new employee, you should always issue a new hire press release. You should be proud of this talented individual you’ve brought on board, and telling the world about it can have some pretty amazing benefits. Read More
Don't be stumped when it comes to pitching your mobile app to a journalist. We tell you 5 ways that will get you press coverage for your mobile app. Read More
Do you show up to work every day, work to the best of your ability and always strive to be better? Great! But that might not be enough. Because your speaking habits can compromise your potential for career success, even if your performance is impeccable. - Your speaking habits can make or break you Read More

5 Things Your Latino Employees Wish You Understood

Latino employees are the fastest-growing segment of the U.S. workforce – in fact, by some estimates one in three working …

Michele Welch: BizSugar "Contributor of the Week"

Woo-hoo! It's that time again. So, please put your hands together (or better yet, give us a nice tweet, Facebook … More
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