The marketing funnel. This is nothing new — we are all familiar with the marketing funnel, but to provide a quick refresher, the marketing funnel is a system that helps track the stages consumers or purchasers travel through to eventually make a buying decision. Read More
No matter how hard we work on the front end to promote our website, to keep it clean, publish high quality content and get links from authority sites, certain things that run in the background are highly crucial - without them all your front end efforts will go wasted.

Web hosting is one such as Read More
There is hardly an online user who has not used or at least heard of Google. Many actually perceive Google as the embodiment of the Internet period. We find our next dinner recipe on Google, we look up the best fairs for our summer trip again on Google, we find a carpenter, we order sneakers, we re Read More
Following the latest and greatest marketing trend just because everyone seems to be doing it is often not the best idea. It may take longer, it may take more effort but in the end a integrated B2B marketing campaign is all that can be relied on to deliver medium to long term, consistent, results. Read More
The argument over who is responsible for B2B lead generation often causes friction. However, often the argument is a response to a more deep seated problem. Read More
Choosing a name for your online store is an important step in launching your business online. Here's how to select the best one. Read More
Want to grow your business? It's time to dig a little deeper and uncover what your brand is and who your customers are. Read More
Competition is a keen threat that keeps many small business owners on their toes, but it doesn’t have to be that way. If you’ve ever watched TV business makeover shows, you’ll know that any turnaround strategy starts with an assessment of the competition. You simply can’t win a battle if you have n Read More
Do you know what your e-commerce shopping cart abandonment rate is? That’s a critical question if you sell online. Luckily, it’s possible to reduce abandoned carts, provided you know the root causes and you work at fixing them. Here are six ways to reduce abandoned carts and boost completed sales Read More
Quick Sprout is a very popular blog among bloggers, small business owners, etc. It was founded by Neil Patel. Read More

5 Things Your Latino Employees Wish You Understood

Latino employees are the fastest-growing segment of the U.S. workforce – in fact, by some estimates one in three working …

Larry Keltto @Larry_Keltto Flies Solo in Entrepreneur Life

For Larry Keltto, entrepreneurship was a choice. After getting married in 1993, Keltto discovered the hours of a … More
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