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How do you get your content? How are you learning about the things that you're interested in? Are you reading? Watching? There are several ways to learn about all the things that interest you. Here's how to learn about franchising... Read More

When it comes to the franchising industry, some beliefs are touted so often that they have become widely accepted as facts. In reality, however, they’re common misconceptions about the industry and can be dangerously misleading -- especially for those who fail to do further research.

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It's been called one of the greatest business models ever developed. That's right; the business model of franchising is an amazing one, and when used properly, can help lots of people, (who want to work for themselves) reach their goals. There are two very important things contained in the paragraph... Read More

It never fails. Whenever I do one of my rather unique presentations on franchise ownership (like the one I just did in New York City), I get asked this question;

“Joel, what’s the hottest franchise?”

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Home-based franchises have grown well in the past few years. Among home-based franchise opportunities lies the possibility to be a service to your community. Read More

All of us need to have an ego. All of need to know when to be humble, too. As prospective franchise business owners, it's crucial to know when to ask for help. That's because almost every person who buys a franchise is a 1st-Time Buyer... Read More

This latest innovative video from Franchise Direct is an essential guide to the in's and out's of owning a franchised business. Watch the full video on Franchise Direct.com. This one is worth a look, for sure. Read More

In a word...well, you're just going to have to read the post to find out why. I chose to write this because it's so darn obvious, (to me) why the biggest franchise association in the US has decided to go after pro athletes. You'll see... Read More

A new arrangement between the International Franchise Association and a group representing pro athletes will hopefully created enhanced franchise opportunities for former athletes seeking a second career. Will it work? Read More