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Some time ago, we gave a closer look at banner advertising, and the do’s and don’ts of running a campaign. In this article we want to dig a bit deeper, and help you design an irresistible banner ad like a pro … from scratch! Read More

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If you want to benefit from your PPC campaigns, then this article will help you by showing you 6 simple and easy secrets. Read More

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Consumers no longer just sit in front of the television and watch a show. Instead, they’re busy emailing, playing games, and searching for content on their tablets, a second screen, at the same time. This presents a challenging opportunity for brand managers and marketers: how can you keep moms foc Read More

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Asian Bloggers mainly from India and Pakistan reporting invalid adsense clicks on their ads What to do to solve the issue of click bombing and which wordpress plugins to use protect invalid clicks on your adsense ads Read More

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There is no lack of traffic out there. You don't have a traffic problem.  You have a conversion problem. If you're looking to explore paid ads for your site, this is a great resource to bookmark. Read More

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Every ad has a personality, a tone of voice. Some ads scream, “Get a free iPad!!!!!” Others are more quiet and understated: “Compare tablet computers.” What is your ad saying? And is that the right persona for your customers? Read More

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This is a guest post from Dan Vassiliou of Endurance SEO. Should you now spend more on media buying than on SEO? Find out here! Read More

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Many people are unfamiliar or scared about the topic of mobile advertising. This is a brief overview for everyone as it is already a trend in the world of marketing and a good way to get your business noticed. Read More

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Good news! In a recent webinar, the folks at InterActive Media Strategies and the Business Video Network found that video ad completion rates are at an all-time high. This is due to two major developments. First, consumers are accepting the trade-off of advertising for free content. Second, savvy m Read More

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Google Analytics is one of the best things that have made our work easy keep a track on visitors that we get and every other activity. Recently Google Analytics has launched the Multi Channel Funnels Report API. Read More

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