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A great message about the language barrier, and David Everitt-Carlson's writing is beautiful as ever. [...] "One day we had a huge issue with a Reebok commercial. The [Korean] censors had rejected it because it featured Shaquille O'Neal having his head shaved to reveal a Reebok logo on the back of Read More

As more and more people are using smart phones and mobile devices, it is essential for businesses and marketers to use this technology to reach potential clients, as well as retain previous customers. Mobile marketing of products and services is a great way to get out the latest news regarding your Read More

A quick look at the use of straplines and how these can vary depending on company reputation and the image they're trying to portray. Read More

Does raising your allowed spending budge for adwords always result in increased visibility? You may be surprised at the answer in this post! Read More

This post describes 3 ways to create interesting, engaging, and effective QR code marketing campaigns to try this Fall. Read More

Making your print ad look like all the other ads is the worst thing you can do. Instead, use these techniques to make your advertisement stand out. Read More

Reading an article today about why businesses need to revolutionize their marketing got me thinking.

The article focuses on how marketers need to use new advertising strategies like Facebook, Twitter and blogs rather than traditional media like TV, print media, telemarketing and direct mail. Whi Read More

Recently, there has been some buzz surrounding cinemagraphs; still photos with some animated areas. Many people may see cinemagraphs as just works of art/creativity but I see a future where ... Read More

Facebook ads are a cost-effective way to reach targeted consumers for your business, with the ability to design your own ad, pricing and targeting parameters per advertising campaign --

Facebook ads can be a great way to gain additional exposure for your business and/or promote a Facebook Like c Read More