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How Taco Bell and Doritos are cross-selling their consumers and creating buzz around their brands and what this means for small business owners so that they can successfully adopt a similar strategy. Read More

It is often said, “When you don’t pay for the product, you are the product.” This is absolutely true of Facebook – our personal information is the product being sold to advertisers. It’s like an admission fee to get all the fun of Facebook. Read More

For the most part, the small business owner’s advertising strategy is correct but the means to achieve this strategy are not effective. Here is a simple trick to make each of your advertisements effective: Incorporate reasons for believing into the messaging in the advertisement. Read More

You are a retailer who knows you need signage to generate awareness and sales for your store. You’ve gone to a store sign manufacturer and have selected your design and are ready to order. But wait! Did you know there is still more that needs to be done after you’ve identified the sign and design y Read More

In a world of competing products and services, it’s the creativity of your advertising that will set you apart. Here are some tips! Read More

Blogs are on the rise and you need to Advertise, to increase your reach. Here are the 6 Ways you can advertise your blog for FREE! Know more Read More

Are you struggling because you lack the skill that’s the most important aspect of any business - marketing? Read on and find ways on how you can get the right customers for your business. Read More

Everyone seems to be talking about niche marketing these days. If you identify your core customers, then “dig down” to define significant sub-groups and advertise directly to them on the right media, you can sell more. Yet another strategy can work well to sell niche products too. Read More

There are as many reasons to advertise on the web as there are ways to promote your business there. It’s like a shopping mall that can fit billions of people inside. Read More