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Cybercriminals aren’t so much worried about the size of their targets as they are the security they are forced to navigate. To that end they are increasingly targeting SMBs due to a lack of security measures implemented by that sector.
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You can't close a sale through your website if you can't keep the customer there.
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If someone says B2B sites can’t be compelling and absorbing, show them MillerWelds. It could shame the best consumer site. This site keeps prospects clicking and reading these ways:
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Whether you sell products in a store or a catalog, or on a Web site, marketing the experience of ownership is critical in making the sale. Studies show that even with high-ticket items like cars, consumers are driven more by desires than product features. The fantasy of experience offers rich opportunities for creative exploration on Web sites – a
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There are a lot of little things that can junk up your code, but, for the most part, the search engines don't really care. It doesn't matter to them if your HTML validates or if you keep your code "clean" or not. When it comes to analyzing your pages for search engine rankings, none of that really matters a whole lot. But when it does matter,
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Just recently Google Trends decided to go a bit beyond the usual keyword platform and instead has adapted it a bit more towards SEOs, webmasters and site owners by launching its new feature, the Google Trends for Websites. Its a useful tool that allows you to see how popular your favorite site is, by giving you the estimate number of visitors over
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If a web site falls in the search engine forest, would anyone hear it? If the web site belonged to Victoria’s Secret, it wouldn’t be missed by a shopper like my young adult daughter. She doesn’t need search engines to find Victoria’s Secret products.
Why? Because the company sends her discount cards in the mail every month to lure her with 20%
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Mao Tse-Tung understood the power of words when he wrote that “words are like little dynamite sticks in people’s minds . . . .” He was talking about communism, but the same holds true for marketing. Words are much more than labels, they are potential explosions that will connect and create an emotional response. Don’t let your website languish wit
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One way to build trust is through something right under your nose, and I mean that literally—your corporate logo. Used on a Web site, a company's logo can increase (or decrease) conversion rates at first glance.
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Yahoo Inc. this week introduced a new monthly Web Hosting service for small and medium sized businesses, which provides unlimited hosted storage capacity and bandwidth.
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How can you avoid sending conflicting messages about your value proposition and protect your landing pages from flow disruption? Professional markete
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