Search results for web design

Why do so many business Web sites treat prospects like heartless, humorless robots? Is it true business buyers leave their emotions at home when they come to work? This could be one reason why prospects read so little on most Web sites and leave so quickly.  More...
20 top sites worth visiting if you are interested in online marketing or Web design.  More...
If a web site falls in the search engine forest, would anyone hear it? If the web site belonged to Victoria’s Secret, it wouldn’t be missed by a shopper like my young adult daughter. She doesn’t need search engines to find Victoria’s Secret products. Why? Because the company sends her discount cards in the mail every month to lure her with 20%  More...
How Much Money Do Retailers Leave on the Table? A 2007 study clearly shows that online retailers are not capitalizing on the customer experience and are overly focused on innovation while ignoring the basics. With all the investments and improvements within the last five years in redesigns, usability, analytics, multivariate testing, and the incre  More...
If you're in the middle of a homepage design review like we are here at MarketingSherpa, you know there's a lot to consider. Here's a handy checklist of eight improvements worth testing.  More...
For many sites, visitors that find their way to your About Us page tend to have a somewhat higher conversion rate than those that don’t. Potential customers that do visit this page are showing a bit more than a casual interest in what your site has to offer and are looking for additional signals of trust. The About Us page can play an important f  More...
As sales increase, online retailers are getting more sophisticated with social media and better images, according to the latest installment of the “S  More...