bizSugar / Search results for open rates

Search results for open rates

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Posted by suzyQ 121 days ago (http://www.targetmarketingmag.com)
Category: Direct Marketing | Tags: direct mail premium free gift open rates

Premiums are known to boost open rates, response, cash with order and other kinds of consumer behavior. Read on for a few good tricks to using these gifts well in direct mail packages. More...

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Eight Steps to More Effective Welcome E-mails

Posted by blueenergy 152 days ago (http://www.targetmarketingmag.com)
Category: Online Marketing | Tags: e-mail marketing welcome message open rates

Brand and subject lines are key factors in getting your e-mails opened, but so is your recipients’ prior experiences with your e-mail efforts. 51.2% of survey respondents indicated prior value influences their decisions to open e-mail. What’s more, prior value was the only factor to exhibit year-over-year growth. What this means is the value clock More...

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Report gives marketers valuable insights into email marketing

Posted by JohnH 242 days ago (http://www.bizreport.com)
Category: Online Marketing | Tags: email marketing open rates

MailerMailer.com’s latest Email Marketing Metrics Report looks at how subject lines and personalization affect open and click-through rates. In particular, the report found that subject lines containing 35 characters or less are 28 percent more likely to be opened. More...

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