Search results for consultative selling

Particularly in a down economy, it's not your selling techniques that matter -- it's what you know about a client's business that will open the door to a deal.  More...
Selling B2B is “consultative,” but there’s a point where you need to turn the meter on. The concept of “consultative” selling is that the sales professional should be adding value from the very start of the customer relationship. However, if that concept is taken too literally, you can end up providing free services to a prospect that never int  More...