Search results for brand
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Brand reputation, or what your customers think about your business, is crucial for any small company that wants to attract new clients and grow a business. What one customer says in a blog or product review can directly influence another customer’s decision to choose you over your competitors.
Here are four ways you can monitor your brand onli
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Talk to entrepreneurs about their marketing and communications efforts, and they'll often use the words "branding," "marketing," and "advertising" interchangeably. That reflects the pervasive confusion about the terms, says Gail Guge, managing partner of Wilkin Guge Marketing in Ontario, Calif.. "About 15 years ago, 'branding' became a b
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At a single trade show, you can expect to receive a stack of business cards in the double digits.
And while a good networker is enthusiastic about receiving them, no one looks forward to reviewing an indiscriminate pile of contacts. (Most probably don't bother.) Here are tips for a card worth keeping.
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Consumers don't "trust" corporations, but they can trust the people behind the brand. Do your customers trust the people behind your brand?
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Being that most SMB's cannot afford to hire a brand monitoring company; Here are 3 Highly Effective tools for monitoring what's being said about your business online!
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From sourcing talent to building brand awareness to prospecting for customers, social networking can help you manage many aspects of your smaller business -- if you know what you're doing. Here's how to hit the goldmines and avoid the landmines as you pursue all those social networking opportunities.
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If you're spending money on pay per click marketing, you must buy your brand name! Ignore those who say otherwise. Make damned sure you're bidding on the name, mispellings, and the like.
Even if you rank #1 for your own name. Do it anyway. Here's why: More...
Even if you rank #1 for your own name. Do it anyway. Here's why: More...
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