- 9
- vote
A new study has found that businesses are increasingly looking to social networking and user-generated channels to improve their levels of customer engagement. Ninety percent of respondents to the Annual Online Customer Engagement Report said that a customer engagement strategy was “essential” or “important” to business operations. The research, carried out by e-consultancy and cScape, found that over three-quarters of businesses consider the importance of customer engagement to have increased in the last 12 months.
View full story...
Related Forum Posts
What is
bizSugar?
bizSugar is a social news site for small businesses and mid-sized companies. Business owners, managers and entrepreneurs can now discover, share and vote for the best business tips, trends, news and strategies on the Web. If you find a business story, tip or video that you like, give 'em a little sugar!
|
||||||||||||
Comments
Social networking offline has always been a part of small business marketing. Adding technology to to the mix with online social networking sites provides more opportunities than offline alone.