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Billions and billions of dollars a year from every industry and various product lines are spent to perform these above functions. Do you? No, not spend billions of dollars, but do you incorporate top of mind awareness and brand recognition within every one of your sales and marketing calls?
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Comments
Good tips. There's another article on this site that says about half of small businesses think their logo is their brand, so maybe this article will shed some light.
John;
Thank you for your comments and continued positve, constructive input.
Tom Marquardt, The Profit Repairman