In the past, success in sales depended very heavily on the salesperson’s sales acumen. While sales acumen is still necessary, business acumen is now equally (or in some cases, more) important than sales acumen. The business of sales is now the business of business. Salespeople need the business acumen of a great general manager.
Business Acumen: A General Understanding of Business Principles
Posted by iannarino under SalesFrom http://thesalesblog.com 5180 days ago
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