Why Pinterest is Your Business' New Best Friend

Posted by MattMansfield under Online Marketing
From http://www.mattaboutbusiness.com 4472 days ago
Made Hot by: BusinessBloggerPro on January 23, 2012 4:41 am

Learn why Pinterest is your business' new best friend thanks to its ability to drive traffic to your website and engage your customers like no other social network.

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Comments

Written by onreact
4466 days ago

I'm not convinced yet. It seems to me that Pinterest is like Quora last year. It's way overhyped. People pin stuff from my sites but very rarely visitors appear from these pins and likes. On the other hand less hyped image bookmarking sites lead to more traffic and engagement on the same sites.

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Written by amabaie
4465 days ago

That's because right now the early adapters are all marketers - all people with their own agenda. Once it gets more popular, the public will follow. Hmm...at least, that's what the script says.

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Written by tuckerleroy
4468 days ago

I definitely have seen the value in Pinterest even though I don't have an acct yet. One of my articles on my personal blog has gotten over 15,000 pins and has jumped to my second most popular article in my stats.

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Written by MattMansfield
4468 days ago

Wow, those are some amazing numbers! Just another demonstration of the traffic-producing power of Pinterest. Congrats!

-Matt

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Written by robertbrady
4470 days ago

The ladies may look at me funny when I tell them I'm on Pinterest, but I see the potential.

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Written by MattMansfield
4469 days ago

Ha! I get the same reaction, but have started running across a lot of guys, too. We are not alone. :)

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Written by HeatherStone
4470 days ago

Pinterest is definitely a site to watch. What's most important in social media marketing is to remember that the landscape is always changing. I've already heard complaints about Twitter and Facebook, of course. There are always new tool out there so the key is to watch trends and keep an open mind.

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Written by MattMansfield
4470 days ago

Heather - absolutely agree. Pinterest is hot right now, but the real proof in the pudding is if it's hot in a year or two. :)

Thanks for your insights!

-Matt

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Written by nialldevitt
4472 days ago

Pinterest is really starting to gain traction and if your biz and if your products make good photographs, it's now a mush have social media!

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Written by MattMansfield
4471 days ago

I agree with your comment about photographs Niall.

What I found useful in some of the articles linked to in the post were the tips on assuring that your best photos are picked up and offered as the images for folks “pinning” your site on Pinterest.

I have noticed that some of the sites I try to pin have great images, but Pinterest’s “Pin” feature passes them over – perhaps because they are background images.

-Matt

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