BizSugar.com › Marketing › The Shy Business Owner's Guide to In-Person Networking

It's true. Your mother told you not to talk to strangers. And she meant well. But she probably didn't know you would have your own business some day and actually need to talk to strange, new people.

Networking is a crucial part of any successful marketing endeavor -- and in-person meet-ups often mean the difference between a bottom line that sucks lemons or one that's flush with cash. So let's address this, shall we?