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Are you a business person who wants and needs to generate new clients? Then you need to learn more about Email Marketing - its a powerful promotional tool when used properly and Winton Churchill explains how to do it right in his new book.  More...
The number of Gamma women in America - those who influence a wide network of consumers and generate and disseminate new ideas and trends - is estimated at 55 million and growing, according to a report from Meredith Corporation. As the social and technological environment becomes more suited to their communication styles, their influence in the  More...
Jodi Smith wasn't always so outgoing. In fact, she was so shy in high school that she knew "maybe three people out of a class of more than 1,000" when she graduated. Heading to college, however, Smith made the conscious decision to reinvent herself, "just to see what would happen." Well, her experiment seems to have worked. After a decade  More...
It’s not news that women and men are different — physically, emotionally, and mentally. Each gender communicates, thinks, operates, and manages with a unique style. Neither is right or wrong. They are just different. As a result, many entrepreneurs are taking the time to learn some of the secrets about doing business with women.  More...
I'll tell you right now that you'll never get it all done. Your inbox will always have e-mails, you'll always have dirty clothes to wash and your nightstand will always contain unread books.  More...
In the profit-centered business, customer happiness is merely a means to an end: maximizing profits. In the customer-centered business, customer happiness is an end in itself, and will be pursued with greater interest, passion, and empathy than the profit-centered business is capable of.  More...
Whether you are looking for business financing, technical support or want to increase your client base, help is only a click away.  More...
The Senate has approved an extra $107 million in funding for federal small-business programs overseen by the Small Business Administration. A bill passed late last week by the Senate Appropriations Committee boosts funding for some of the agency's core programs by as much as 50%, including more resources for women, veterans and native American  More...
Join leading CEOs, entrepreneurs, business owners, angel investors, venture capitalists, and bankers at this one-day summit on July 11th in New York City. The NYC 2008 | Women's Entrepreneurial Leadership Summit offers a unique immersion in entrepreneurial leadership, management, innovation, business development, and entrepreneurial financing  More...
Sometimes, what you do is done as well as it can be done. It's a service that people truly love, or a product they can't live without. You're doing everything right, but it's not remarkable, at least not in the sense of "worth making a remark about." What's up with that?  More...
Twitter is a social networking and micro-blogging service that costs nothing for users to access and little effort to keep in touch with busy friends. It can also help you build your brand or brand you as an expert. Here’s a guide to help you get started “tweeting.” Includes 10 strategies to market your company and 5 to market yourself, plus lo  More...
Today's diverse consumers (Boomers, Gen X, Gen Y, African-Americans, Asian-Americans, Gay-Lesbian-Bisexual-Transgendered consumers, and women) are looking for more than just talk. They want companies that are an authentic part of their niche community with long-term commitment. They are savvy and skeptical, and they are tired of spin. That me  More...
Case study on how to create an online community to spread word of mouth about your products.  More...
More women are on social networks and on average have slightly more “friends” than do men, even though men tend to be more focused on acquiring “friends” than building relationships with them, according to a Rapleaf study of 30.74 million social networkers. Rapleaf examined the number of friends that men and women have on Bebo, Facebook, Frien  More...
Though fashion still accounts for 41% of the total teen budget, total teen spending in the category declined nearly 20% year over year, pointing to a “discretionary recession,” according to the 15th semi-annual “Taking Stock With Teens” study by Piper Jaffray. Compared with last year’s study, young men spent 15% less on discretionary items (fa  More...