Search results for trusted advisor

A series of articles by Internet Marketing Advisor, Kathleen Gage. Discover numerous ways to position yourself on the Internet while increasing your income.  More...
Trusted relationships make your business run smoother and more profitably--but there's still a lot of business advice out there that boils down to systematically destroying your customers' trust. Which advice do you want to follow?  More...
The notion of hardware-based security isn't new; think Wake-on-LAN, BIOS-based antivirus utilities, and Trusted Platform Module. But it has yet to make a real dent in malware infections. Now the newest iteration of Intel's vPro chip-based security is poised to revolutionize IT's tactics in this fight--or at least give us a little breathing room  More...
Advice from your peers in other industries can provide new perspective and immediate solutions to pressing problems. Steve MacGill, CEO of Peersight Online, discusses why in this guest post.  More...
I can’t resist another reference to the Trust Equation as a way of introducing Cordell Parvin’s Choose Words Carefully. Looking at the components of the Trust Equation (Credibility + Reliability + Intimacy) / Self-Orientation), trust is built largely through words. What about actions, you say? Absolutely! That’s how Reliability is created – when a  More...
Elizabeth Cook points to punctuality as a way to demonstrate consistency. Elizabeth describes punctuality as good business: "It shows you respect others' time, as well as your own." She offers some practical advice for what does and doesn't constitute a good excuse for being late. This post is a good reminder that sometimes the best Trusted Ad  More...
Sex, religion, and politics are widely taught as the three topics to avoid in any relationship. Paul McCord, who writes the Sales and Management Blog, begs to differ – at least on the political front. Paul invites an engaging discussion on the downsides of avoiding discussions of politics with sales prospects. Referring to the upcoming U.S. presid  More...
What one factor leads to successful outcomes in meetings with clients and prospects? Research shows the more time clients and prospects spend talking in a meeting, the more likely they are to feel good about it and have a positive opinion of their advisor. Here are 3 steps to getting clients and prospects talking in a meeting –- and the three most  More...
People over age 40 participate heavily in word-of-mouth and value personal recommendations and expert opinions, but they have not embraced social networking or blogs despite being heavy users of other online services, according to a ThirdAge/JWT Boom study. Boomers want to connect and interact with others in their communities around shared inte  More...
When talking to prospects, it’s important to present an image as a knowledgeable and professional advisor. By communicating your genuine interest in working with them and ensuring that prospects feel acknowledged, you increase the chances of winning the battle for new clients.  More...
Everybody is a customer. That includes you. No matter how much or how little shopping you do, you must be doing some, and giving somebody your business. Try this: Every time you deal with a business, whether it be doing some grocery shopping at the Super Wal-Mart, ordering a necklace online, or simply depositing some money into your checking a  More...
Finding the right business broker, investment banker or advisor is a crucial part of a successful exit strategy. But there are a number of complex issues to examine when seeking the right professional. It starts with interviewing your prospects. First, determine their industries of expertise. Brokers who operate primarily in real estate transa  More...
Average sales people think they are most effective when they talk with someone WHEN they are ready to buy, but top performers seek to build relationships with the right people in the right companies BEFORE they're ready to buy. This is where marketing can have a profound impact by helping their sales team go beyond the lead.  More...
A combination of print and online local media is a more trusted and relied-upon environment for advertising than commercial television, found a new survey by TNS Media. The value of local media in advertising has been the subject of a study for the Newspaper Society’s ongoing research project. It turns out that local media is a more trusted and re  More...