Search results for survey
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In today’s unpredictable marketing climate, many business owners are riding the waves of our recent economic tides by focusing their attention on the customer. Thoughtful customer feedback is one of the most valuable sources of information to consider for informed marketing decisions. However, eliciting informative customer feedback is sometimes
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Best-selling Author Scott Fox (me) offers a free download report titled "5 Instant Internet Businesses" if you'll take a reader survey.
The free Special Report details "quick start" start-up e-businesses that anyone can start without much capital or tech expertise.
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Before you can build your own matrix, you need to know two things: what you’re good at and what’s important to your customers. The best way to find both sets of answers is to ask your best current customers. Use an online survey, or just watch blog and forum comments coming from the people who are your biggest fans today.
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Some bosses, it turns out, aren't very good at communicating.
And that is leading to a breakdown in employee morale at a time of economic uncertainty and fear, according to a new survey by Menlo Park, Calif.-based Accountemps.
A lack of open, honest communication was cited as having the most negative impact on employee morale, by more than
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The survey found that everybody was spending money on demand-generation programs, but was missing a trick in not looking closer to home at their existing customer data and leveraging it further. We all know that it is easier to sell more of a product or service to a current customer than it is to try and get a potential customer on board, so it b
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In a recent survey conducted by one of the top Business to Business portals, was able to find that there was 140% increase on international traders seeking the help of B2B portals for their business needs. The sudden increase in demand of premium memberships has in fact, spurred the portal to learn more about the phenomenon.
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First, we should take a moment to appreciate that people like Pepsi are putting themselves out there for commentary. I’m sure they won’t be thrilled to see that lots of people complaining about the design, but maybe they should be. Because at least in this medium, we’ve captured it. People can see it, turn it over in their heads, pass it around th
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According to BIGresearch's Simultaneous Media Survey, the effectiveness of product placements varies by product category and consumer group. Consumers indicate product placements have the most influence on their grocery purchases with 14.8% saying so, up from 13.0% one year ago. Electronics and apparel round out the top three categories most infl
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For the first time, the web has surpassed the store as the preferred way for multi-channel shoppers to purchase holiday gifts, according to the e-tailing group‘s third annual “Mindset of the Multi-Channel Shopper Holiday Survey.”
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Rich media advertising may draw the eye, but it doesn't necessarily draw clicks, according to recently released results from an iPerceptions study.
iPerceptions' latest survey into which ads are being clicked on, and by whom, appears to suggest that good old-fashioned text ads are the most likely to be clicked.
The research firm found th
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Nearly three-quarters of American employees think their companies should help extremely poor people around the world if they have the resources, according to a survey conducted by Harris Interactive for Millennium Promise and CareerBuilder.com.
About half of workers cited social responsibility as the top reason their companies should help thos
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Most companies are struggling with how to adapt to serve a new wave of consumers from the Millennial Generation (or Gen Y) - those born between 1982 and 2001 - according to a global survey by the Economist Intelligence Unit and Alcatel-Lucent company Genesys.
The survey asked C-level and other senior executives from around the world how they a
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Here's a checklist you can use to make sure your employee survey efforts are successful.
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Thinking about conducting your first employee survey? Here are some tips to help make
your effort successful.
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What is an ideal time to conduct a survey? The question of timing is an important one when considering when to gather feedback from your employees and/or customers. In this issue of the Critical Metrics Update, we answer this question by highlighting both good and bad times for conducting employee and customer surveys.
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