Search results for sma

Humor is a huge part of success in startups, small businesses, or any business for that matter.  More...
The award came from the Denver Business Journal, which teamed up with Quantum Market Research of Wichita, Kansas, to select winners based on the results of employee surveys.  More...
Five great blogs out there to give you great advice for your small business!  More...
Valuable and relevant content delivered to prospects and customers (called content marketing or custom publishing) is one of the best marketing methods on the planet. Here are 42 ways you can generate great content for your customers. These are applicable for small, medium and large-sized businesses and associations. If you have any additional, pl  More...
Decreasing marketing budgets and increased consumer skepticism towards traditional advertising is driving many companies to new ways of attracting and engaging customers. At the same time, new communication channels such as social media represent the most significant change in marketer/advertiser communications with customers in the history of ma  More...
The idea is not new that small companies are more nimble and can move quicker than big companies in just about every operational area: bringing new products or services to market, recruiting and hiring, and of course, marketing.  More...
The one trend we have been following consistently in business to buiness marketing technology is how it’s moving towards being able to identify prospects for your business even before you have spoken to them. Right from lead data capturing, lead nurturing to lead qualification, technology has been evolving to help automate the demand generation pr  More...
So what’s the number one pet peeve? Businesses who are difficult to do business, especially when I am trying to PAY them! This is absolutely inexcusable, and I see it all the time. What do I mean by being difficult? Let me give you an example:  More...
What makes one business checking account stand out from the others? Here are 7 things to look for...along with my pick.  More...
Security firm F-Secure has launched the fifth iteration of its mobile security software, which tackles what the firm describes as a slow but steady growth in mobile malware.  More...
How would you and your business like some free marketing? If this economy has you in a cost cutting frame of mind, you have something in common with the rest of us small business owners. You’re probably mulling over the dilemma of how to get more advertising, for less money, and still grow your customer base. Word of mouth marketing is the answer  More...
After getting smashed on the rocks quite a few times, I have learned to use a much more solid approach. Here are a few of the huge weaknesses the were eventually exposed in my old methods:  More...
I’ve been thinking a lot lately about the importance of networking, and what impact leveraging your small business networks has on your business. Darren Rowse @ Problogger.net put together a great post (and nice graphic) detailing what makes up his social media network at Problogger, which looked something like this...  More...
During an economic slowdown, business owners face distinct challenges in pricing their products and services. Today’s marketers strive to extend affordable prices to consumers who are making purchases with more apprehension and consideration, but lowering prices to attract careful customers also lowers the profit margin. Large corporations can a  More...
If there's an important one in your business, you don't have a business. You have a project that may or may not continue to make money.  More...