Search results for reach

Have you spent a considerable amount of time working on an e-mail campaign only to realize that it might never reach the intended recipient’s Inbox? What if it ends up in their Junk mail folder, never to be seen again? Or worse, what if they choose to unsubscribe from your mailing list and click on the dreaded “mark as spam” button?  More...
LinkedIn, the business network for professionals, is more than a living resume. It’s a reputation engine, a visual representation of your business network’s reach, and a place to express your business capabilities. I use it all the time to reach out to people, to find potential opportunities where I can help others, and to share what knowledge I h  More...
In the ongoing effort to achieve relevance in online advertising, marketers increasingly use combinations of ad exchanges and networks to gain the most efficient and successful audience targeting and reach. But innovation is opening up new pricing models and value added services.  More...
A series of articles by Internet Marketing Advisor, Kathleen Gage. Discover numerous ways to position yourself on the Internet while increasing your income.  More...
Want to get more customers to your web site? Best-selling author, Scott Fox, lays out his "Distributed Engagement" theory of online marketing that can boost your sales. Learn why you should reach out to customers online where they already are - Facebook, Message Boards, Online Communities, Twitter - instead of hoping and waiting for them to  More...
Visit any number of websites on a given day, and you’ll encounter advertising portals that are way off the mark. The content is poorly written or disorganized, the menu options are confusing, the navigation sloppy.  More...
The following 10 tips will help make the most of the advertising dollars you do spend, and if followed should result in overall cost savings without jeopardiznig the reach of your advertising campaign.  More...
Keep motivation high by first discovering passion and then following through with this 30 day plan. Combining positive and negative motivation together, along with daily tasks makes it easy to stick to this plan.  More...
Although most of our custom role based list building is done for business to business sales and marketing purposes for our clients who need to reach out to some very specific decision makers in specific job roles, they are not exclusively the only ones who can benefit from this solution. As we had discovered from earlier experience, a well built c  More...
Obama and his team understood their target demographic/markets and how to use a mix of multi touch, multi level and multimedia platforms to reach these people where they were already hanging out. By using video game ads, Twitter, an active online community, and a list of other marketing vehicles, the Obama marketing team understood the importance  More...
Barack Obama is the first "Social Media President" in history. He's the first one to understand and harness the power of sharing and communicating through social media platforms to not only get out his message, but to energize a group of Americans into action. Of course it wasn't just Barack alone, it was his campaign team that focused in an  More...
Saturation mail is a way to reach all the households in a given area at a low postage rate. In its whitepaper, Saturation Mail: A “Best Kept Secret” No More, Melissa DATA’s experts explain the benefits of saturation mailings, including lowering your cost per lead by 70 percent, mailing to a targeted audience in the community, and saving 24 cents o  More...
You’re a blog owner. It has a catchy name. After submitting a blog post, you’re amazed at the inbound traffic. The ads in your sidebar are paying your mortgage. People recognize you on the street as that “Cool Blogger”. Next year, you’ll retire to some tropical island because your blog success is like winning the lottery. Or not.  More...
Google just wants to have fun…despite the economic downturn. The beta version of Adsense for Games is now available for the integration of video ads into online social games. The opportunities of reaching more customers and placing relevant ads to reach the right audiences are expanding to this new medium.  More...
The best news about this whole trust business is that you can charge a premium for trust. Trust can be a fantastic investment into your business.  More...