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The internet is a fast-paced environment. People can come to your website at any hour from a wide range of locations, each of them with different intentions or needs. Unlike physical retail stores, you can’t see who is coming in and browsing around. You don’t know much about the people reading you. How can we develop a rough profile of all these i
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You want people to “get” social media. You’re new to this realm but excited about the possibilities. You get frustrated at the misunderstandings that swirl about.
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You’ve got a chance right now. While everyone else has their eyes on celebrating the holidays and doing all their year end rituals, you can make a commitment. You can make your New Year’s resolution almost a full month early. Here’s what you can commit to for 2009: you’re going to have a killer blog. You’re going to write the kind of blog people p
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I’ve noticed a lot of people saying they are new to blogging in the comments lately, so I definitely thought this was worth a mention. Yaro Starak has developed quite a reputation as a blogging mentor, but now he’s reaching out to those who are much newer to the blog life.
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The point is that the ideas and conversations fly fast and furious online, so you have to be ready to give up your ToDo list and participate where you can deliver the most value, based on what people are engaged with at the time.
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Everyone 'believes' in gravity. And yet, we know virtually nothing about it. We don't know how gravity waves (if there are any) are transmitted. We can't block them (anti gravity boots!) and we can't amplify them and we have no idea how fast they travel. There are very few people doing serious gravity research and development, either. But it
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This fabulous article is by Mark Tewart, whose websites include: www.marktewartlive.com,superstar www.marktewart.com and www.howtobeasalessuperstar.info
He’s on a virtual tour for his book, How To Be a Sales Superstar.
1. Manage things and lead people
Processes should be defined and managed daily. People should be lead by example daily.
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It is natural, in an age of bailouts and government intervention, to denounce the actions being taken “for our own good” by the President and Congress, and write at length about what we shouldn’t be doing. It is my view that people look entirely too
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Most people dislike negotiation. Perhaps it is because they do not like confrontation or because they lack the necessary negotiation skills. This can cause problems in business and everyday life.
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The thing with all this talk about social media and how it changes marketing is that I don’t think you’re going to like it. I don’t think the end state is what most companies are thinking about. Google doesn’t buy other companies because they seem neato. Pepsi doesn’t want to talk with a few hundred people at a time, do they? It’s just that all th
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I like talking about link building - it is, after all, one of the most important rankings factors (hey Rand, when's that going to be updated?) and also one of the things people struggle with the most in the SEO industry. So here are some more tips and tricks you can use to get links. This week I'm talking about how to actually get links from you
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Good PR is different. It's about relationships and market expertise. PR companies in this category take the time to hire and train smart people who get to know a market, the competitive landscape, the products, and of course, the analysts, reporters and bloggers. They don't spam their contacts with press releases; they build relationships based
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Due to this financial crisis people will investigate in alternative solutions that are cheaper, bring value for money, bring the minimum service, or use a different new technology or approach as a solution to solve the same problem.
Thus for a number of vendors new opportunities will arise that have been developed based upon new or alternative te
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A lot of people new to social media wonder if there are any rules, and if so, what are they? You’ll be glad to know that yes, this frontier isn’t quite as wild as it looks. Even in these relatively early days, there’s a healthy set of conventions, laws and norms. Just like the original ten, these won’t keep you out of every kind of trouble, but th
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I've been getting into Twitter (under my usual moniker - randfish) more and more over time (despite only following a few friends and family), and lately, its been weighing on me that the service, despite its brilliance, rapid adoption and passionate fanbase, isn't yet pursuing revenue. That's OK - I think they probably have lots of very smart,
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