Search results for pay-per-placement
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While it's unlikely that you'll get Miley Cyrus or Christian Bale to endorse your small business, you
can aim for local television or blogs for product (or service) placement.
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Gatorade, Absolut, Levi’s, Stride Chewing Gum; no need for apparent product placement, just some subtle advertising and they’re off virally spreading in YouTube’s powerful universe.
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Internet users don't even see most of the ads on a Web page, particularly if they're below the fold--whether the site is a highly trafficked media property or a niche blog. That's according to new research from MarketingSherpa.
The marketing research and consulting firm commissioned Eyetools to run an eye-tracking study with the goal of fin
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What is demographic bidding? It's a feature that helps you target your ads to users of a particular age group (such as ages 18-24), by gender, or to combinations of those groups. You can use demographic bidding whether you are using contextual or placement targeting and with both CPC and CPM bidding. You can refine your reach based on users' gen
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New online auction marketplace for ads, sponsorships, and product placements. Sell your ads to the highest bidder.
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Using product placement for advertising allows for a lot of creativity. Here are my ten favorite product placements.
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A mention in a news article or television broadcast can have a big payoff for a little-known business. But small companies often struggle to get such media coverage. Most can't afford the big fees traditional agencies charge or in-house expertise to guide them. And solo efforts may yield only rejections or, worse, bad press. So many small compani
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