Search results for marketing

Did you know that a good service like iContact.com for example will offer you the additional service of tracking your email campaign stats?  More...
If someone says B2B sites can’t be compelling and absorbing, show them MillerWelds. It could shame the best consumer site. This site keeps prospects clicking and reading these ways:  More...
If you're like most small businesses, you are marketing to all your customer types in the same exact way. But what if I told you doing this is a very ineffective way of obtaining new customers? The fact is that everyone comes to your business at a particular stage. Some people are just hearing about your company for the first time, others kno  More...
Whether you sell products in a store or a catalog, or on a Web site, marketing the experience of ownership is critical in making the sale. Studies show that even with high-ticket items like cars, consumers are driven more by desires than product features. The fantasy of experience offers rich opportunities for creative exploration on Web sites – a  More...
Ever wonder how to optimize your blog posts? Here’s a quick tip that will land you even more network marketing leads.  More...
Writing network marketing blogs is like any other marketing method, you have to learn how to do it properly or it is simply useless and a waste of your time.  More...
Whenever someone asks my pastor about where to tithe - or who to tithe to - his answer is always the same: “Tithe where you’re fed.”  More...
It's my ABC's of Innovation I developed from leading a small business and finding that innovation was the key to our sustainability.  More...
Here's a Business Week article...Meet the Antipreneurs:They’re against advertising, corporate America, and globalization. That’s good for business...that deserved a rant.  More...
Oftentimes, people opt in to e-mail lists—whether it be for newsletters, promotions or information—and then just ignore everything that’s sent to them. Those individuals signed up for your e-mails for a reason, even if their actions don’t show it. For one reason or another, they’ve become inactive subscribers. It’s your job to figure out a way to  More...
If a consumer were to scan her inbox of retail, corporate emails right now, each one would have a subject line that is an offer. Everybody wants the consumer's money, but nobody addresses the consumer's relationship to their company, though they can. Long-term, lifecycle emails train a customer into becoming a better one, and they enhance the  More...
The results of a new study, conducted by consumer intelligence firm BIGresearch, into the media and shopping behavior of consumers at work, finds that Americans are spending 60% of their waking hours at work, more than ever before. Marketing chiefs are rethinking their ad budgets and advertisers are preparing to meet a new, highly coveted, yet ent  More...
The market focus diagram is useful for quickly explaining who your target market is to members of your organization, investors, or potential partners. However, it’s really the process of creating the diagram which benefits small business owners and managers.  More...
It's time to start comparing the big global social networks on something other than unique visitors and page views.  More...