Search results for lessons
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Six valuable lessons business marketing and PR pros can learn from the U.S. Presidential election campaigns
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Women make up over half of the population and workforce and they influence the large majority of purchasing decisions. So why aren’t women obtaining those same levels of success as men in the business world? Is a good-old boy network stifling women? Do women lack the skills, abilities or experience to reach higher levels of success in greater numb
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A lot of the small business owners and marketing executives I've spoken with since I started at HubSpot are learning similar lessons. They know that creating content is the best way to do search engine optimization -- to attract inbound links to their site and to improve their positions in organic (free) search engine results -- but they're not
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More than a billion dollars spent, two 'products' that have very different features, and yet, when people look back at the election they will remember mavericky winking. You can say that's trivial. I'll say that it's human nature. Your product doesn't have features that are more important than the 'features' being discussed in this electio
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In July I did a feature on Guy Laliberté (Stick To Your Dream - Guy Laliberté), founder of Cirque Du Soleil.
I wanted to expand on that profile today by sharing how Guy compares running business to playing poker (Guy is also a skilled poker player in his free time).
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Yesterday at the MarketingProfs event, Ariana Huffington took the stage for a keynote presentation sharing some lessons she has learned about building a successful blog network with the Huffington Post. Though she definitely ignored my advice to speakers about spending some time at an event to get to know the attendees (she was barely off the stag
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When I say 'become a spammer' I mean it in the FBI/Mulder profiling way, not the Buy-lots-of-servers-and-send-out-millions-of-messages-an-hour way. You can become a far better e-mail marketer if you study really crappy e-mail marketing. All those e-mails that look like they were written by a troupe of crazed chimpanzees hold invaluable lessons i
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Business Name Blues is a 3-part series in which I talk about the experiences I had in naming my business and give tips based on lessons I’ve learned in the process.
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Business Name Blues is a 3-part series in which I talk about the experiences I had in naming my business and give tips based on lessons I’ve learned in the process. Part 1 will explore choosing the business name. Part 2 looks into the online aspect of business naming. Part 3 closes with the legal and tax steps necessary to ensure your business nam
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After you’ve been in business a few years you look back. Suddenly everything is so obvious. Too bad all those things that seem so clear now, were not so clear then, when you were living through the early years of your startup.
Here are 3 lessons by Anita Campbell that could have saved her a lot of expense and time:
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Popular entrepreneur, venture capitalist, and blogger, Guy Kawasaki understands business. Guy is a managing director of Garage Technology Ventures, columnist for Entrepreneur Magazine, and author of eight books on innovative business.
Here he shares with us a list of the five most important lessons he's learned as an entrepreneur.
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Yours truly, Founder of BizSugar, is the featured guest in this Episode of The Small Business Trends Radio. I share a few lessons I've learned from over 17 years of helping small business owners and from starting my own business ventures, and I identify common mistakes that even experienced business owners make and offer tips to help put your bus
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Cajole your boss into giving you a raise, win someone round to your point of view, or persuade your partner it's their turn to put out the trash - getting people to do what you want can be very handy.
Persuasion is a key element of all human interaction, from politics to marketing to everyday dealings with friends, family and colleagues.
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Michael draws out five leadership lessons and brings attention to a particularly interesting point with this one: "All of us would do well to reflect on how receptive we are to the suggestions and opinions of others and alternate points of view. Leaders need to question their willingness to hear certain voices and not others. They need to make a
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