Search results for lead management

A prospect raises their hand and fills out a contact form for a salesperson to contact them. Woohoo, a marketer’s dream, but do you know how quickly your sales team responds or if they respond at all?  More...
Now I’m not talking about sitting your dying leads down and giving them a pep talk to help them see the light. When I say “giving your dying leads a new purpose in life” I simply mean “give them that ever so important email address they are missing” and give them some new purpose by putting them back into your lead nurturing cycle.  More...
Achieving exponential growth in your business is probably easier than you think, in fact if you can make a snowball, you can do this…  More...
41st Parameter announced survey results from a recent event sponsored by the Merchant Risk Council (MRC). Findings indicate fraud and risk management experts from leading e-commerce companies believe current economic conditions will yield increased online fraud activity this holiday season.  More...
The SOX Institute at The GRC Group announced that it will conduct a three-day training in Sarbanes-Oxley (SOX) Act Section 404 Internal Controls over Financial Reporting implementation on December 15-17, 2008, in the New York area. According to Sanjay Anand, Chairperson of The GRC Group, the global leader in governance, risk management, and compli  More...
Typically, a company engages a firm when it lacks time or internal resources to accomplish certain tasks. While this reasoning is effective and can deliver results, the most significant value of working with a third party is the opportunity to gain an unbiased perspective and deep subject matter expertise.  More...
Lead lists and business contact data are an integral need of almost every marketer or sales person in some form or the other. Whether you need to build a list of target customers or you simply need to locate one decision maker within your target account along with contact details, here are some sources you should take a look at to find what you ne  More...
This fabulous article is by Mark Tewart, whose websites include: www.marktewartlive.com,superstar www.marktewart.com and www.howtobeasalessuperstar.info He’s on a virtual tour for his book, How To Be a Sales Superstar. 1. Manage things and lead people Processes should be defined and managed daily. People should be lead by example daily.  More...
The worst mistake you will make as a web site owner is to ask someone to “look” at your web site. It’s like the dreaded, “Do I look fat?” question. There’s never a safe answer. For starters, someone may look slim standing up, but resemble the Buddha when sitting on a couch. You need to assign tasks to get honest answers to these tough questions.  More...
Having checked out Mike Damphousse’s blog post Ethics & Wonder/Amazon’s Mechanical Turk/Kiva on his experience getting a data related task done through the new online marketplace, I had a chance to check it out myself and ponder what this means for us as a B2B Marketing Database Management company. Amazon’s Mechanical Turk has been making buzz wav  More...
The research of Catalyst.org, a non-profit based in New York, has consistently shown that the top 25% of companies with the largest share of women Directors on a public-company Board beat the bottom quartile companies with a return on equity 53% higher.  More...
If you are a serious Internet marketer, you should take care of your online reputation management. There are a few places where you should host your online resume and promote yourself.  More...
Even the best managers can find themselves trapped in a labyrinth of accountability when they're not getting the results from their well-meaning but swamped employees. Paul Cherry shows managers how to get their team members to embrace accountability by uncovering how much and what kind of guidance they need to reach their goals.  More...