Search results for incentives
StartUp New Orleans, a peer-to-peer initiative designed to attract startups and entrepreneurs to New Orleans, has reached its goal of attracting five startups by the end of the year. Just six months old, StartUp reached its goal two months ahead of schedule. With five companies committed and many more interested, the effort has been successful i
More...
When we are building and managing online communities we want people to take part in the social context. The communities are not market-based transactions, but social environments. Monetary incentives (or equivalents) will only go to create an environment at odds with this. That’s why we tend not to incentivise participation in our online communiti
More...
Some fringe benefits--such as paid parking, retirement accounts or paid vacation--are considered standard in today's work environment. And there are others, like the availability of the company jet, that seem like they only belong in the movies. When you want to offer extra incentives or benefits to your employees, consider the following:
More...
CITIES have long offered tax incentives to encourage companies to stay and newcomers to relocate. But another option is gaining currency in old manufacturing cities looking to prop up their struggling economies — homegrown nonprofit groups that nurture new businesses from the ground up.
Skip to next paragraph One of the more innovative of thes
More...
Whether your market is B-to-B, B-to-C, or both, testing and optimizing even a few key aspects of your landing pages can provide major gains for your lead-gen efforts.
The principles of the MarketingExperiments Conversion Sequence serve as a guide to optimizing your pages and your sales or lead-gen process to improve conversion and ROI.
This
More...
Businesses, large and small, will be directly helped by the new economic stimulus legislation passed by Congress last week. But small businesses, in particular, may get the biggest lift indirectly — from consumers spending their tax rebates.
More...