Search results for heavy clickers
- 2
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Change is the one true constant of just about everything, and packs as heavy a punch in the marketing space as anywhere else. Change is perpetual, inevitable and, as seen of late in our economic downturn, outright challenging for marketers at all levels.
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AT&T continued its heavy investment in wireless services this week by announcing that it will spend $944 million to acquire wireless communications provider Centennial Communications.
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Posted by
luckycharmer
40 days ago
(http://discussionleader.hbsp.com)
Category: Research and Trends |
- 4
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Following a trend seen by many web operators around the globe (and documented well at a classic example www.taubmansucks.com) large corporations are getting wise to those that disagree with them. Your take away: Stay ahead of the PR disaster curve, and make sure you understand all the derisive, multi-cultural and potentially derogatory aspects of
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- 6
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Posted by
luckycharmer
173 days ago
(http://www.marketingcharts.com)
Category: Research and Trends |
- 10
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New research has found that new moms and moms-to-be are the champions of online word of mouth and don’t restrict their topics of conversation to child-related issues.
The study showed that moms are heavy users of word of mouth having, on average, 109 discussions per week compared with 82 for the general public. Brand recommendations and product
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- 7
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Posted by
TerryJackson
241 days ago
(http://tmt.targetmarketingmag.com)
Category: Online Marketing |
- 8
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That lead generated through your banner ad was probably from a consumer between the ages of 25-44, with a household income under $40,000. This demographic accounted for 50% of all banner-ad clicks, despite comprising only 6% of the population, according to a new study.
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Every click may not be created equally. According to a recent Starcom USA study, some so-called "heavy clickers" are distorting the click through rates that companies are receiving. Researchers from Starcom USA, Tacoda and comScore found that heavy clickers account for half of the click-throughs for display ads.
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- 11
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According to Aaron Wall, "As an advertiser and a publisher I have ad CTR data spanning hundreds of millions of impressions and about a million ad clicks across a wide array of verticals. One of my early opinions on contextual ads and search ads was that people are far more likely to click ads if they are desperate, stupid, or ignorant. While I wa
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