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The Internet has eliminated the barriers of geography, cost and time. Social tools like blogs and social networking sites are helping crowds form around very discrete topics.
But what is missing from these crowds are leaders. Like any social network that you may join you have those that join and just lurk, those that maybe make a comment or contr
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Naturally, this has led many individuals, sites and businesses seeking higher rankings to employee tactics that are plausibly removed from the direct exchange of capital for links, and while link brokers and link sales still thrive, they do so in an ever-increasingly paranoid & underground realm so as not to risk discovery and devaluation. In this
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With all of the craziness in my life lately, I’ve been putting in some mad hours on my business. In all the chaos, I haven’t taken the time to mention two newer sites that you should be keeping your eyes on. The first is The Affiliate Academy and is Vic’s membership site. If any of you out there aren’t familiar with Vic, you need to become so in a
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Social media marketing is not for everyone and won’t work for everyone. Before you take the plunge and invest your time and energy into any site (for marketing purposes), whether it be Digg or one of its competitors, take a moment to understand the site, the demographics of the site’s community, and the community’s preferences (My Little Pony woul
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I touch a lot of sites every month -- some small, some large, some that we built, and some that were done by outside firms. In doing a wide variety research into what is and isn't working for a small business Web site, I find the most frequent issues fall within the following six categories.
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Barack Obama is the first "Social Media President" in history. He's the first one to understand and harness the power of sharing and communicating through social media platforms to not only get out his message, but to energize a group of Americans into action. Of course it wasn't just Barack alone, it was his campaign team that focused in an
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Small Business Trend's resident franchise expert rates some popular franchise search sites...
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Should small/local businesses bother with social media? Or is local search where it’s at — targeting potential customers in their own cities and towns? The good news is that small business owners don’t have to choose one or the other. Listed below are eight sites at the intersection of social media and local search.
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There are two things these outbound marketing programs have in common. First, they all cost of a lot of money. Second, they are all becoming less and less effective over time as people like you get better at better at blocking out these traditional forms of interruption and you turn to search engines, bloggers, and peers on social media sites to m
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Every Page has a Unique Title and Keyword Phrase Page title is the most important signal to search engines that a web page is unique and important. The title describes the content search engines and web travelers will find when they arrive at your page. SEO Experts know that web searchers click, they are more likely to go for search engine results
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As a 21st century marketer, I monitor many social media sites. Some are broad and have a big audience (like Facebook or Digg) and some are smaller, but very targeted to my market (like Marketing Profs or Daily Hub). Yesterday, I came across a question someone asked on Marketing Profs (they have a question and answer forum, like Yahoo Answers) an
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A popular site tells lies and ignores correspondence.
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Start-up entrepreneurial resource center, eFactory, LLC, the brainchild of serial entrepreneur, Peter J. Burns, III, recently announced that they had entered into an agreement to open up multiple eFactory facilities in Green Street Properties' shopping centers in Gilbert, Goodyear and Chandler, Arizona as well as sites in Las Vegas and Dallas. The
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Many people are wondering what to do now that their bank has been acquired in the wake of the lending crisis. Well, whatever you do, don't click on links in e-mails purportedly sent by your bank.
Security firm SonicWall said Thursday that it has been seeing e-mails that attempt to lure people to fake bank Web sites, where they are asked to re-ve
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Lately I’ve been pondering the part that social media plays in my blogging business.
This post is an attempt to make some sense of it. I’d value your thoughts in comments to help me take these half thought through ideas to something more concrete.
Those who have been following me for a while know that I not only spend a lot of time on my blogs b
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