Search results for elevator speech
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The most important part of delivering your speech is believing in what you’re saying, knowing what you’re saying, and conveying it with emotion, dimensions, and energy. Please put your heart into it.
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In speech after speech, presidential candidate John McCain hammers on the claim that his rival Barack Obama will raise taxes on many small businesses. Should small business owners fear for their wallets if Obama is elected?
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American business, typically a reliable Republican cheerleader, is decidedly lukewarm about Senator John McCain’s proposal to overhaul the health care system by revamping the tax treatment of health benefits, officials with leading trade groups say.
The officials, with organizations like the U.S. Chamber of Commerce, the Business Roundtable and
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Forget the elevator pitch. Forget the press release. Forget the PowerPoint deck. If you were making a "Twitpitch" about your business, it would be over by now.
A what? A Twitpitch forces you to tell your company's story in 140 characters (about 20 words), the maximum length of a message on Twitter, a microblogging platform that is gaining p
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Too many companies I've worked with are unable to articulate just exactly who it it they are and what they do. But now Internet technology is forcing companies to form a new kind of shorthand for their company strategy.
The newest version of the "elevator pitch" is a "Twitpitch," so named in an article in Business Week Small Biz because i
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Your bio is often the first impression your personal brand makes on a potential client. And we all know how lasting first impressions are. Most of the bios I come across are not branding documents. They are not marketing pieces for someone or their business.
Most bios are a laundry list of skills and jobs with no focus or message. Most are bori
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Text analytics -- a general term for the mining and interpretation of written words -- has been used for more than two decades, most notably by the defense industry. However, today it is marketers who are increasingly turning to text analytics to mine information from the mountains of customer data they've accrued from customer-service surveys, e
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I'll let you be the judge, but I thought the advice from this so-called sales expert was awful. It's so old school. His own example started putting me to sleep. I can't believe he has Fortune 500 companies for clients. What do you think?
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