Search results for data

Lead lists and business contact data are an integral need of almost every marketer or sales person in some form or the other. Whether you need to build a list of target customers or you simply need to locate one decision maker within your target account along with contact details, here are some sources you should take a look at to find what you ne  More...
Having checked out Mike Damphousse’s blog post Ethics & Wonder/Amazon’s Mechanical Turk/Kiva on his experience getting a data related task done through the new online marketplace, I had a chance to check it out myself and ponder what this means for us as a B2B Marketing Database Management company. Amazon’s Mechanical Turk has been making buzz wav  More...
Many B2B marketers have difficulty justifying the value of search engine optimization (SEO) to senior level executives. Since SEO is a highly-efficient marketing channel with longer-lasting results than most mediums, establishing ROI is challenging yet critical. Here are a few suggestions on how to best integrate web analytics data with other tool  More...
IP telephony has definitely gone mainstream. The value propositions for IP telephony include: • Reduction in cost of moves, adds and changes (plug-n-play). • Reduction in toll costs (everything on IP). • Opportunities for centralization of call control (data center telephony). • Virtualization of contact center (agent location independence). • Bus  More...
While there are many public sources of competitive and competitor intelligence available, from corporate filings, to patent applications, and even corporate blogs, few can match the actionable intelligence that U.S. Customs data provides. With the economy continuing to struggle, many of our subscribers tell us that now is the time to invest in kno  More...
A ridiculously simple 4 step process to building a custom b2b target lead list using ReadyContacts role based business contacts list building solution.  More...
Once you have made the decision to use trade data in your company, the next step is to determine what type of data you should use and what the important features are to consider when choosing a trade data provider.  More...
If you are considering adding trade data to the decision making process at your company, it is important to understand both the general uses of the information and how it can be used to answer specific questions.  More...
Explains what trade data is and what types of trade data there are.  More...
The one trend we have been following consistently in business to buiness marketing technology is how it’s moving towards being able to identify prospects for your business even before you have spoken to them. Right from lead data capturing, lead nurturing to lead qualification, technology has been evolving to help automate the demand generation pr  More...
Beyond the advertisers point of view, you can use this as a nice competitive analysis tool. You can see data about which keywords are relevant to any site on the Internet — so, if you are getting into a new line of business and want keyword data, just plug in the site’s domain and click go.  More...
Lenovo's Protection Service offers a performance-related insurance to enterprise and individual users' notebooks, arising out of accidental drop or an inadvertent liquid spill. Unlike traditional insurance companies which cover for damage/ loss from extraneous factors, Lenovo's Protection Service is specifically geared towards issues arising ou  More...
A good example of how Trade Data and Zepol TradeIQ can give you valuable information about your business, your competitors, and the markets you are targeting.  More...
Successful email marketing is built upon giving the customers what they want, when they want it. Or in other words ensure that the content of every message you send is relevant and of benefit to the customer and meets their expectations. If you have integrated email into your business and really know your customer it should be very easy to be re  More...
Business to business technology marketing has it’s own learning curve and comes with it’s own set of challenges. Likewise, the demands on having the right kind of marketing data for effectively selling specific technology based products and services also vary and a lot based on the nature of what you sell. If you sell technology to a more generic  More...