Search results for confidence index

Customer feedback in the consumer marketing world has become an art form. Comparatively, B2B companies seem to lag far behind in having clear, sustainable ways to collect feedback, as well as having formal business process to make sure collected feedback is actionable.  More...
The economic tide continues to deliver plenty of ebb with very little flow. The impact of decreased spending and tanking consumer confidence is being felt by companies across the board. Often, none feel it more strongly than the marketers within those businesses.  More...
Well America has a new President, Barack Obama. Some of Obama’s plans for small business include: - Increase the minimum wage and index the rate to inflation so that it goes up every year - Wants to eliminate all capital gains taxes for new business start-ups - Give a $500 credit to business owners to offset the self-employment tax  More...
We all love to share our success stories in business. But, there is so much to learn from our failures. One key to learning from our failures is to be prepared for failure, develop the humility to deal with problems and develop the keys that we need in order to be resilient. Barry Moltz explains how to do these things in his book - Bounce! Failure  More...
The National Federation of Independent Business Index of Small Business Optimism rose 2.9 points to 91.1 in August, but continued one of the longest strings of recession-level readings in the history of the survey – dating back to 1973. Two-thirds of the gain was due to a new confidence among small business owners who expect business conditions to  More...
Let’s talk about fixing duplicate content on your web site. The search engines, mainly Google, do not want to index duplicate web pages on your web site: it takes up room in their database and slows down their indexing and crawling. What really is duplicate content? In your mind? In Search Engines’ minds? Google takes a scientific approach to  More...
It isn’t often that we see a real, tangible result from the assorted bureaucrats, technocrats, plutocrats and republicrats that scurry around the halls of government. That probably explains why the various branches of the U.S. government get such low confidence ratings while the military, which thrives on concrete results, is at the top of the rec  More...
The National Federation of Independent Business monthly Index of Small Business Optimism was basically unchanged in June, falling 0.1 points to a recession-level reading of 89.2. "The top concern of small business owners today is inflation – the first time since January 1981," said NFIB Chief Economist William Dunkelberg.  More...
Optimism at small U.S. businesses edged down in June as owners were battered by rising food, energy and labor costs, a survey released Monday showed. The National Federation of Independent Business index of small business optimism fell 0.1 point in June to 89.2 as more owners cited inflation as their top concern.  More...
For most people on the Web, if Google or Yahoo cannot find something, it doesn’t exist. That has been one of the biggest drawbacks to creating a Website or application that displays itself as a Flash (SWF) file. Search engines could see the file, but they could not see what was in it. Until now. Adobe has come up with a way for the search engin  More...
Search engines are enhanced by having the most relevant results in their index. A clean site hierarchy and an easily understood navigation structure will benefit both usability and SEO.  More...
Ever since that dreadful summer of 2007, things have really been all doom-and-gloom for the American economy. Oil prices have surged, Foreclosures are at an all-time high, employment is starting to drop, and consumer confidence seems to be gliding down as fast as our gas prices are floating upwards. What’s small or mid-sized business owner to do i  More...
Inflation has sunk its teeth into small businesses this year. The number of owners citing inflation as their No. 1 concern on the National Federation of Independent Businesses monthly economic index in April was at its highest level since 1982. One in five owners is raising prices, according to William C. Dunkelberg, the trade group’s chief econom  More...
The PubMatic AdPrice Index indicates that the economic slowdown in the U.S. has led to a 23% drop in overall monetization for the online advertising industry. Large Web sites fared the worst while small Web sites managed to maintain their monetization rates, PubMatic said, adding that eCPMs for Web sites with more than 100 million page views p  More...
Why is 91% of the population worried about inflation while the fed assures us that everything is under control? There are several possibilities: The first is that we're all paranoid. We simply need reassurance from the authorities: Inflation rates are fine, nothing to see here, move along quietly. The second is that the Fed's insistence on f  More...