Search results for client analysis
Suppose everything you thought you knew about newsletters was DEAD WRONG?
Here are 7 proven tips to create a marketing customer newsletter that is a profit-producing, client-retention, referral generating tool that really works.
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Beyond the advertisers point of view, you can use this as a nice competitive analysis tool. You can see data about which keywords are relevant to any site on the Internet — so, if you are getting into a new line of business and want keyword data, just plug in the site’s domain and click go.
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Useful analysis from ProBlogger on different traffic sources and the key characteristics and need for all traffic types.
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Trusted relationships make your business run smoother and more profitably--but there's still a lot of business advice out there that boils down to systematically destroying your customers' trust. Which advice do you want to follow?
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Imaging Spectrum Magazine's November 2008 edition features Paul Cherry’s article “To Keep Buyers Coming Back, Don’t Be Nice — Be Real” on page 40. In this article, Cherry reveals the secret of customer loyalty: customer engagement.
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Lots of companies try to unravel the secret of customer loyalty, assuming that when customers leave, it's because they were dissatisfied in some way. But it's not just a matter of satisfying customers: to keep them coming back, you must establish an emotional connection with them, too. Here's how to engage your customers.
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I found this cool article by Jessica Merritt called, 50 EdWeb Tools to Keep Tabs on Your Competitors and appreciate the many suggestions she provides. As an additional layer, I thought I’d annotate the tools with some competitive analysis.
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social media fuel relationships. And relationships fuel sales. But you can’t jump from A to C. You need “B” in there along the way. And while you’re pursuing those virtual relationships, don’t focus on the sales value of each contact or on-line exchange, any more than you would stop and measure ROI after every stroke in a round of client golf.
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First of all, for Joe the Plumber, the tax is on net income and not gross sales.
According to a new analysis by the Tax Policy Center, a joint project of the Urban Institute and the Brookings Institution, Democrat Barack Obama and Republican John McCain are both proposing tax plans that would result in cuts for most American families.
Obam
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How do you measure your social media efforts? How should you? Most people in the industry talk generally about measuring engagement as a concept and cite examples such as time spent on a site or number of comments, or inbound links as ways to track this. Others talk about ad equivalency (ie how much you saved by avoiding paying for advertising to
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As the financial world imploded last week (my 401k is now a 200.5k), I sat in Florida at my company's client summit listening to industry experts and national advertisers trading best practices and tactics for prospering in an increasingly complex local media world.
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What started out as only a concept, created by Peter J. Burns, III less than 90 days ago, is now a reality. The first eFactory prototype, launched in Phoenix on October 1st has booked its first client company. Three more companies signed up almost immediately afterwords and there is great interest in the local Phoenix small business community in f
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The goal of an SEO campaign is to achieve high rankings for keywords that will expose the site to its target market and help create new business. However, some web sites are easier for an SEO to work with than others. I've listed some scenarios that may have you scratching your head as how to best proceed. If you've ever had a client fall into t
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In a standard custom logo assignment, the average graphic designer develops six concepts for evaluation by the business owner client. Only one of those will be used, leaving five creative logos to be stored away—and probably never seen again. Enter IncSpring, a beta site that aims to help designers with ideas and business owners seeking same find
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Pre-empting an objection means that you bring an objection that you expect to hear early in the sales call and then deal with the objection so it cannot be brought up again. Make sure to answer any common questions and concerns before the client can ask. By pre-empting objections before the client can raise them, you decrease resistance.
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