Search results for business

If you're like most small businesses, you are marketing to all your customer types in the same exact way. But what if I told you doing this is a very ineffective way of obtaining new customers? The fact is that everyone comes to your business at a particular stage. Some people are just hearing about your company for the first time, others kno  More...
As a small business owner, you may think your company's valuable data is safe by following common wisdom. However, you may be seriously wrong.  More...
What performance metrics do you want to monitor for your business unit on a continuous basis that are the most important and are very volatile for the achievement of operational and sales success? Also ask yourself what kind of precise micromanagement report you want, to whom should this report go to, and when and how often should this report be v  More...
When you have 100 great ways to improve your business, what do you do with all of them?  More...
Smart Business spoke with David Houri about why motivation is nothing without ambition and how failing to communicate your philosophy is like being married for two days and having a change of heart.  More...
There's no sure way for would-be franchisees to gauge their likely success with a potential franchise. But like bettors at a racetrack, they do have a tip sheet they can use for guidance. It's the Small Business Administration's annual compilation of performance data on thousands of franchisee loans it has guaranteed.  More...
The importance of creativity in the growth of a business is discussed by Becky McCray of SmallBiz Survival (www.smallbizsurvival.com)  More...
Entrepreneurs are always griping about dealing with too much government regulation. Is there any way to ease the frustration? Yes--by calling on the very government giving you headaches in the first place. Don't believe it? Back in 1996, Congress passed the Small Business Regulatory Enforcement Act, which aimed to ease small businesses' r  More...
The relationship between you and your overseas customer shouldn’t end when a sale is made. If anything, it requires more attention. Once you’ve completed the initial export transaction, you must expect to provide a broad spectrum of “complimentary” services in order to encourage repeat business. In this article we’ll talk about the kind of f  More...
Looking for some powerful (and free) SEO tools? Anita Campbell at Small Business Trends offers a few of her favorites.  More...
Join leading CEOs, entrepreneurs, business owners, angel investors, venture capitalists, and bankers at this one-day summit on July 11th in New York City. The NYC 2008 | Women's Entrepreneurial Leadership Summit offers a unique immersion in entrepreneurial leadership, management, innovation, business development, and entrepreneurial financing  More...
It's my ABC's of Innovation I developed from leading a small business and finding that innovation was the key to our sustainability.  More...
It's a great article that points out the power of LinkedIn, how to maximize it for building your social network, and how LinkedIn's benefit is even greater if your business is in a small town.  More...