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Search results for attitudes

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Posted by tomswank 26 days ago (http://www.executivecoachinginternational.com)
Category: Self-Development | Tags: personal development attitudes

Are you standing in your own shadow? Or getting in you own way? Examining your attitudes and beliefs may reveal more than you think... More...

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12
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‘Generation V’ Defies Traditional Demographics

Posted by ginalee 66 days ago (http://www.marketingcharts.com)
Category: Research and Trends | Tags: demographics psychographic lifestyle generation v

The online behavior, attitudes and interests of people from all walks of life are blending together online, cutting across generations and traditional demographics and giving rise to a new online group called “Generation Virtual” (Generation V). Unlike previous generations, Generation V is not defined by age, gender, social class or geography. More...

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The ‘Greenest’ Adults Also the Most Tech-Savvy and Influencers

Posted by luckycharmer 123 days ago (http://www.marketingcharts.com)
Category: Research and Trends | Tags: green influencers market segment

Though 46% of US adults say they neither think nor act Green, the 2% who fall into the Green Advocates segment are among the most tech-savvy consumers, according to Mediamark Research & Intelligence’s Survey of the American Consumer. The six consumer segments produced by MRI highlight differing attitudes toward the environment and actions take More...

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Identity PR: Reaching the Minds (and Wallets) of Today's Diverse Consumers

Posted by dobbie 151 days ago (http://www.marketingprofs.com)
Category: Marketing | Tags: consumer attitudes diversity

Today's diverse consumers (Boomers, Gen X, Gen Y, African-Americans, Asian-Americans, Gay-Lesbian-Bisexual-Transgendered consumers, and women) are looking for more than just talk. They want companies that are an authentic part of their niche community with long-term commitment. They are savvy and skeptical, and they are tired of spin. That me More...

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9
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The Different Types of Small Business Owners

Posted by suzyQ 175 days ago (http://www.marketingcharts.com)
Category: Research and Trends | Tags: small business owner demographics sole proprietor

The more businesses a person owns, the higher his or her income, education level, and loan amounts and mortgage, finds an Experian study of small-business owners - sole business owners and multi-business owners. Compared with the overall population, small business owners are more likely to be married and have children, have a college education More...

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15
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How Advertising Works Our Nerves (In a Good Way)

Posted by JohnH 317 days ago (http://www.marketingpilgrim.com)
Category: Research and Trends | Tags: neuroscience advertising research

At last, neuroscience is applying itself to understanding how that extremely artificial endeavor — advertising — engages our basic biological instincts. Two pieces of science news will interest marketers. First, the more we can anthropomorphize products, the better we like them. Second, advertising can take the place of real memory in our beliefs More...

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